Have you checked in with what the marketing and advertising industry is doing in the events space this month? Here are August 2021’s monthly marketing and advertising events, conferences and networking meetings round-up.
The opportunity to attend events locally and from around the world has been a unique opportunity in these times. We’re sharing with you some of the best events from Australia and also around the globe so you can still keep learning, improving your skills and networking!
Want to plan your own marketing networking, learning, and events calendar? Please visit our Australian Marketing Conferences and Events Calendar. If there’s an event, conference, or webinar we’ve missed submit the event here free.
Sales Campaigns and Sales Pipelines
August 5, Online
Join behavioural psychology and marketing automation expert, Kenda Macdonald, on August 5 to learn how to build Sales Campaigns and Sales Pipelines that get your prospects to open and convert. Part of our Working Webinar Summer series: One part workbook. One part webinar. 100% hands-on learning.
Digital Asia Summit – Asia’s Biggest Virtual Digital Marketing Conference
August 6 – August 9, Online
Digital Asia Summit | Asia’s Biggest Virtual Digital Marketing Conference | August 6-8, 2021 Digital Asia Summit is a three-day event being curated by a group of digital marketing professionals. In our first edition, we’re targeting an audience of about 10,000 people including marketing professionals, SMEs, agencies, CMOs, and students.
iMedia Online Retail Summit Australia is an exclusive invitation-only event for leading senior eCommerce professionals of enterprise brands. The event is a unique environment where eCommerce meets business networking, thought-leadership presentations, 1:1 meetings and interactive roundtable discussions.
Walking the Tightrope: Architecting Teams to Deliver the Talent Side of Transformation
August 10, Online
Innovation doesn’t just happen because you have the right tech stack and processes. You need the right team, with the right mindset. Join world-renowned speaker and author, Carla Johnson, on August 10 for B2B Backstage to learn how to assemble and lead teams that get results. We’re splendid at implementing tech stacks.
Online masterclass held over four half day sessions. Learn the core components of developing and delivering a successful digital strategy. In the age of the customer, digital has never been so important as a vital part of the marketing mix. But for many managers and leaders, the path to effectively leveraging digital is still unclear.
The SingularityU community’s predictions for the countdown to the Singularity. TECHNOLOGIES OF THE FUTURE Featuring the SingularityU community’s latest predictions for the countdown to the Singularity. Discover and explore the technologies that will impact every person and industry in the next 20 years.
SMX Convert: Optimization Training For Search Marketers
August 17, Online
These days, it’s an ever-escalating arms race for top positions on the SERPs. Join us at SMX Convert for a deep dive on organic and paid search conversion optimization. Paid search sessions will explore optimization strategies across the growing spectrum of search ad formats, from Shopping, to Responsive Search Ads, to Showcase Ads, and more.
Social Media Strategies Summit First Responders 2021
August 18 – August 19, Online
Social Media Strategies Summit First Responders 2021 features three days of sessions, case studies, and in-depth workshops specifically dedicated to how public safety and first response agencies can leverage social media to better serve their communities. Learn strategies and tips for tackling important issues including crisis communications, humanizing staff, improving agency reputation, and building relationships with your community.
2 Days, 50+ Speakers, 30 Seminars & Workshops Advertising Week APAC returns this August for a hybrid learning experience. Hosted in Sydney, Australia, AWAPAC will unite the advertising community in person and virtually for inspiring thought leadership, curated networking events and a celebration of brand excellence. AWAPAC is purpose-built to bring the marketing, media, technology and creative industries together to drive change.
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: how to write short, sharp and snappy sentences; creating great headlines and intros; formatting to improve readability; using links and subheads properly; search engine optimisation (SEO) tips; improving email newsletters/EDMs; writing for social media; usability and accessibility tips.
With so much of our lives having moved online, arts companies, cultural venues, event producers and other creative industry organisations are now delivering much more of their activities using online and digital channels. It’s a huge shift and we all need to upskill so online content and services can be accessed and enjoyed by the 1 in 5 Australians who live with disability, a significant market segment for providers of arts, culture and events.
Email newsletters are a great way of keeping the people you deal with in touch with what you do. The messages are a gentle reminder that you still exist and can be an excellent way of demonstrating what you do. So, in my view, when customers are ready to use your services or buy your products, you’re in the front of their minds.
Join Kenda Macdonald on August 19 to learn how to plan and create strategic Nurture Campaigns that generate real results. Part of our Working Webinar Summer series: One part workbook. One part webinar. 100% hands-on learning.
How To Use Video Marketing To Help Your Business Grow Online
August 21, Online
Video Marketing is the way in which business owners, artists and entrepreneurs of all kind can find potential customers online. Are you new to video making for your business? Are you nervous about getting started, or unsure how to proceed?
Australia’s brainiest digital marketing event is back to help you choose the right path when the apocalypse comes out of leftfield. How do you find the silver lining in the dark cloud of a global pandemic? How do you open the door to new opportunities when your best-laid plans go out the window? How do you clean up when Facebook throws its toys out of the pram? Find out at SOS ’21.
Reset. Restart: Digital Marketing and Social Media Webinar
August 26, Online
Digital Marketing and Social Media – so much to do, so little time and knowledge! About this event Working with the British Library and Business & IP Centre Nottingham, Smorgasbord is excited to be able to offer you a series of webinars as part of the Reset. Restart Business Recovery Programme.
Writing copy for digital fundraising is very different to direct mail. Learn smart tactics to advance your digital fundraising copy skills. Once you’ve got the basics of copywriting for digital, this free 30-minute webinar will help you reach the next level. Learn the important differences you need to master when writing for digital appeals rather than direct mail – and tips to convince donors to open, read and respond to your online appeals.
Social Media with a difference, this session does a deep dive into social media, and provides an overview of a range of strategies that are featured in my upcoming book. (To be launched at DIF21. Grow Your Brand By Being Social or ‘GYBBBS’ for short (Post COVID lockdown) is not another ‘how to book’, it is a guide with an innovative twist.
Want More Online Marketing, Advertising and Business Events?
If you didn’t find what you were looking for above, head on over to our Australian Marketing Conferences and Events on the Marketing.com.au calendar to see other upcoming events in the next few months.
If you have an event to share with us, all you need to do is submit your Australian advertising and marketing events here.
Pamela, a Certified Practising Marketer, is an award-winning digital marketing strategist. She has delivered results for over 600 local and global products/services; gaining award recognition for content development, website strategy, and innovative digital solutions.
Pamela's industry leadership includes mentoring for the Australian Marketing Institute and Swinburne University. In addition, she has contributed as an SEO Meetup Organiser, Australian Marketing Institute Award Judge, and Australian Web Awards Judge.
