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August 2017

Storytelling & how to stay relevant in a digital content landscape

August 3 @ 7:00 am - 9:00 am
Fraser’s Restaurant, Fraser Avenue
West Perth, WA 6005 Australia
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$75 - $95

The art of storytelling is an essential part of your brand and marketing strategy due to the changing online environment in which we engage our customers. Great content that tells your brand’s ‘story’ in a genuine and authentic way will resonate with your customer, and as a result word of mouth endorsements in the form of social sharing takes over. Your brand perception increases and so does your engagement, all whilst being light on your marketing wallet.

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Transforming buyer behaviour through content

August 3 @ 7:00 am - 9:00 am
Fraser’s Restaurant, Fraser Avenue
West Perth, WA 6005 Australia
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With the marketing space changing so much over time, there is a number of different channels for brands to follow. Even with these changes, marketers need to make the decision on what to prioritise with their marketing budget based on their industry. With budgets quite often being tight it is up to the marketing manager and their team to come up with creative ways to do what needs to be done. At this event you will learn how different organisations,…

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PR Writing

August 14
Clifton Melbourne, Level 1, 440 Collins Street
Melbourne, Victoria 3000 Australia
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$575

Do you want to learn how to write more engaging copy for your clients or potential clients? At this event you will learn how you can engage your target audience. You will learn with various writing and planning tasks that will be specifically related to your current role. You will also learn about different public relations communications which include media releases, newsletters, annual reports plus more.

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ADMA Global Forum

August 24 - August 25
Hilton Sydney, 488 Georges Street
Sydney, New South Wales 2000 Australia
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$875 - $1565

The ADMA Global Forum is not just another marketing event, it is the only conference that brings together some of the global experts in marketing, media, advertising and many more. This conference is all opening your mind to what's possible today, with best-in-class practices designed to change your perspective and to help move the industry to the next level. Some of the experts include: Tom Betts, Financial Times; Matt Britton, YouthNation; Janice Chan, Starwood Hotels pus many more experts.

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Marketing from the Inside-out

August 29 @ 7:00 am - 9:00 am
The Point, Albert Park, 10 Aquatic Drive
Albert Park, VIC 3206 Australia
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$95

Your biggest brand advocates are right under your nose The Global Chief Marketing Officer, Jeanniey Mullen, from Mercer is coming to Melbourne! At this event she is going to be teaching the way Mercer do marketing and the advantages of having it all start from the staff down and having the staff as your biggest advoctes. This event will be teaching how this approach with marketing drives incredible results.

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LinkedIn Marketing Workshop

August 30 @ 10:00 am - 12:00 pm
Cliftons Brisbane, Level 3, 288 Edward Street
Brisbane, Queensland 5000 Australia
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$300

LinkedIn is the fastest growing social media platform at this moment, 3 out of 4 users are key decision makers - A perfect marketing channel for building brand awareness and creating business opportunities. This interactive workshop will give you the tools to build both your personal professional brand and your company’s brand on LinkedIn.

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Social Media – Connecting Businesses to the World

August 31 @ 8:30 am - 12:00 pm
Alex Hotel, 50 James Street
Perth, WA 6000 Australia
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$230

Social Media is such an important part of anyone's marketing plan. This event is designed to help you understand the platforms and the power that they have, you will be looking at Facebook, Twitter and Instagram. During this masterclass you will learn how social media communicates your brand, the basics of different social media platforms, content strategy and management plus much more. The speaker is Meg Coffey, who is a social media strategist, brand marketing specialist, public speaker, and coach.

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September 2017
Talking to the: Generations Australia 2017

Talking to the: Generations Australia 2017

September 5 - September 7
Mantra on Russell, 222 Russell Street
Melbourne, Victoria 3000 Australia
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3 day event full of forums, interactive workshops and discussions that will provide insights, examples and tips that will help to take your marketing strategies to the next level. Day One: Marketing to Youth & Parents Day Two: Gen Y & Gen Z Day Three: Gen X & Baby Boomers Sharing insights and learnings through case study presentations are: Optus WWF, Australia The Movember Foundation Transport Accident Commission Kids Business Communication Bureau of Metereology Luna Park Ntegrity Agency Sydney Opera…

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Intrigue Summit

September 5 - September 6
Rydges Sydney Central, 28 Albion Street
Surry Hills, NSW 2010 Australia
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$460

This conference is designed to be an interactive marketing and advertising event and has been tailored for different stages of your career, from global brand advertisers, digital agencies, online publishers plus many more! This 2 day conference has different speakers from all of Australia and the APAC region, some of the topics the speakers will be talking on include: SEO: How to be best friends with search engine algorithms and how to deal with those algorithms suddenly behaving like humans…

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Copywriting Advanced Course

September 6
Karstens Sydney, 111 Harrington Street
Sydney, NSW 2000 Australia
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$650

Copywriting is such an important component for marketers and their teams. This event is designed to take you to the next level and help you excel beyond the basic level. You will learn how to articulate an idea that is concise and engaging, learn how to produce industry standards, develop solid & original ideas plus much more!

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