Content marketing is an essential part of Marketing in today’s world, it is important that you create engaging content for different mediums the cut through the noise and engages your audience effectively. Over the past few years, technology has changed the way that businesses are run. So, in turn you need to alter your processes, consumer behaviour and also expectations. This course has been out together to help you with key content planning and strategies which will help promote customer engagement and discuss the key role it plays with different marketing campaigns.
