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December 2019
Content Marketing For Beginners | December 18
About This Class Content Marketing has become the biggest buzzword in digital marketing, but very few people really know how to integrate content into their brand in a cohesive, strategic, and optimised way. In this class, we’ll cover the need-to-know aspects of creating and executing a content marketing plan, from creating a style guide to setting an editorial calendar, to measuring performance. The goal: you walk away with a clear picture of what content can do for your brand, and…
Find out more »Google Analytics Bootcamp | December 19
About This Workshop Google Analytics is the most commonly used web analytics tool in the world today. Though by only using the default settings, most users aren’t utilising the platform to its fullest extent. Having a detailed understanding of Google Analytics gives you the ability to create accurate reports, extract insights from data, and effectively track, manage, and attribute ROI for your marketing campaigns. In this 6-hour bootcamp, you’ll learn how to take full advantage of the Google Analytics platform.…
Find out more »January 2020
Customer Journey Mapping | January 9
About This Class Consumer empathy. It’s the key to successful product strategy, design, and marketing. Through it, we find unanswered questions, unmet needs, and idea catalysing behaviours. But building a business, product, or service around a point-in-time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behaviour, organically generates habitual engagement, and promotes a profitable viral cycle, we must first understand the consumer journey. This workshop with introduce you to the…
Find out more »February 2020
Online Marketing Sydney Conference
Prosperity Media are happy to announce that we will be running a Online Marketing Conference on the 10th of February 2020 in Sydney. Who is the conference going to be for? – SEO’s of any level - Entry, Mid, Advanced. – Digital Marketing Managers – PPC Managers – Business Owners looking to grow website traffic. – Affiliate Marketers – eCommerce Managers - Growth Hackers What will you learn from this event? Actionable tips for SEO campaigns you can implement. Growth…
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