We understand that the circumstances surrounding COVID-19 are having a huge and resounding impact on the entire Australian community.
One of these impacts is the cancellation of physical events, conferences and meetups.
During this time, we will be sharing digital events locally and internationally that you can attend online from the comfort of your home. This will help you to keep learning, improving your skills and networking.
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August 2020
Photoshop Class for Beginners
Photoshop is the industry standard photo image editing software for print and digital output. In this hands-on introductory workshop, we will walk through Photoshop's basic capabilities and use tools and techniques to edit images and create visual design mock-ups - no design experience required! This workshop will help students visualise products and designs using Photoshop and learn some basic visual design tips. What we'll cover: Introduction to raster and vector graphics, pixels and resolution Image size and file types for…
Find out more »September 2020
Writing for the web (webinar)
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and snappy sentences – creating great headlines and intros – formatting to improve readability – using links and subheads properly – search engine optimisation (SEO) tips – improving email newsletters/EDMs – writing for social media – usability and accessibility tips. Only 6 places are available to ensure every participant receives personalised…
Find out more »Crushing The TikTok Marketing Game | Online
TikTok has seemingly exploded out of nowhere to become one of the most downloaded apps in the world, more than 1 billion installs as we speak. The one-year-old platform which allows users to make short, looping videos with special effects and musical overlays, is booming with more than 500 million monthly active users, most of them young adults. Despite being such a young platform and only recently launching an advertising process and hyperlinking capabilities for brands, it is not too…
Find out more »Digital Contact Centre
Enhancing Customer Experience through Omni-Channel Integration, Customer Self Service and Culture Change In an increasingly digital world, the role of the contact centre continues to shift from managing transactions to being the human face of the digital enterprise, and a key component of overall customer experience. Key to achieving this goal will be the utilization of new technologies to improve the efficiency and reduce the administrative burden on staff, while simultaneously giving them the tools to effectively resolve complex customer…
Find out more »Customer Journey Mapping
Consumer empathy. It’s the key to successful product strategy, design, and marketing. Through it, we find unanswered questions, unmet needs, and ideas catalyzing behaviors. But building a business, product, or service around a point-in-time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behavior, organically generates habitual engagement, and promotes a profitable viral cycle, we must first understand the consumer journey. Takeaways Participants of this workshop will learn: Where and how…
Find out more »Writing Compelling Creative Briefs for Better Advertising
In this workshop you will learn how to prepare a creative brief that motivates your team to develop advertising that is on target, inspiring and drives business objectives. We will begin by outlining the key elements of a creative brief and discuss ways in which you can find the best information to complete the Brief – information that is insightful and actionable. We will discuss what is important and what is secondary. We will discuss the process in which to…
Find out more »AI & Big Data Expo Virtual 2020
A FREE online conference covering two days of top-level content and thought leadership discussions looking at the AI & Big Data ecosystem. This virtual conference is for the ambitious enterprise technology professional, seeking to explore the latest innovations, implementations and strategies to drive businesses forward. Consisting of live and on-demand sessions, don’t miss this opportunity to explore this innovative technology and its impact on a range of industries including, manufacturing, transport, supply chain, government, legal sectors and financial services energy, utilities,…
Find out more »Content Strategy & Copywriting Workshop
Improve your content strategy and copywriting with an award-winning marketer, Christopher Melotti from Melotti Media. Content strategy and copywriting are essential parts of Marketing in today’s business world. It's more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand, cuts through the noise and engages your audience effectively. Participants will gain knowledge through this informative and collaborative session, develop ideas for their own business, share relevant experiences to take…
Find out more »October 2020
Content Marketing World Conference and Expo
Join us for the one event where you can learn from the best in the content marketing community and spend four days with our #CMWorld community. Our speakers will arm you with materials and knowledge you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience. You will grow: You want to create epic content marketing and network with some of the brightest…
Find out more »November 2020
DigiMarCon Latin America 2020 Online
Do you want to be successful in digital marketing? Then you shouldn’t miss DigiMarCon Latin America 2020! DigiMarCon Latin America 2020 is your chance to … Hear from some of the most audacious and thought provoking speakers in the digital marketing, media and advertising industry. Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. Network with thought leaders, collaborate with your peers and build your professional network. DigiMarCon Latin…
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