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July 2018

Future Customer Experience and Marketing Forum with AI

July 25
Australian Retailers Association, Level 1, 112 Wellington Parade
East Melbourne, VIC 3002 Australia
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$350

Social marketing is a a whole new challenge for those who work in retail, the reason for this is because their networks because a one click path to purchase. Remaining up to speed with trends, platforms and most effective strategies to drive engagement and sales is challenging. This practical fundamental workshop is suited to marketers needing sound guidance on how to use the social media. It first updates on the essentials of success in social media, then investigates the tools…

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Social Media and Marketing

July 25
Australian Retailers Association, Level 1, 112 Wellington Parade
East Melbourne, VIC 3002 Australia
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$350

Social media has as a very large impact on ensuring that you have sustained customer connections, in the Retail Industry, it is no exception. This workshop has been designed to marketers who need some guidance on how to use the social media drivers. You will be given an update on the essentials in social media and you will be looking into the different tools and techniques underpinning social media.

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Digital Personalisation at Scale: Smart Marketing from Mattel

July 25 @ 8:15 am - 10:00 am
General Assembly Sydney, Level 2, 1 Market Street
Sydney, NSW 2000 Australia
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$65

Personalisation is more important than ever as consumers are changing how they engage with brands. Personalised content manages to consistently capture consumers’ interest, even among the overload of information across social media and digital touchpoints. While all other information hits them in the face and still gets ignored, personalised content talks directly to them. At this event you will learn: How consumers engage with brands/retailers today across digital, social media, and mobile and what marketers can do to influence the…

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Interactive Minds Digital Summit 2018

July 26 - July 27
Royal International Convention Centre, Brisbane Showgrounds
600 Gregory Terrace, Bowen Hills QLD Australia
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$419

This is the sixth two-day digital summit designed for marketers to allow you to keep your skills fresh. It will showcase the latest digital marketing techniques and you will learn from the best in the industry. There will be two international keynote speaks, one from eBay and the other from Mattel, plus over 14 local experts. There will be topics from content to measurement, artificial intelligence to voice and prioritisation and stakeholder buy in.

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Understanding Facebook Advertising

July 26 @ 9:00 am - 12:00 pm
InterContinental Perth, 815 Hay Street
Perth, WA 6000 Australia
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$242

Facebook advertising is an extremely powerful medium when used correctly. This event will show you some of the different possibilities that these platforms have and also show you what targeting that is available. Once you have a basic understanding on these platforms, you will be able to achieve your goals and also gain an incredible ROI. At the Masterclass you will learn: Developing a Strategy Running a Campaign in Ads Manager Understanding the Objectives Demographic, Behaviour & Interest Targeting Creating…

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August 2018

CXO Leaders Australia

August 8 - August 9
Hilton Sydney, 488 Georges Street
Sydney, New South Wales 2000 Australia
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FREE
CXO Leaders 2018

The 5th annual CXO Leaders Summit Australia is an invitation only event and intended for Australia's most senior marketing, customer experience and digital leaders to gather for a strategic two day event in order to exchange knowledge and interact as one over a range of important issues facing the industry. The one-to-one meetings with leading supplier companies will also provide a wealth of knowledge and offer opportunities for all attending delegates, while the informal networking sessions promise to create a…

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LinkedIn Training Course (Sydney)

August 9
Media School Studio, 335 Clovelly Road
Clovelly, NSW 2031 Australia
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$495.00

With so many people on LinkedIn, it is important to be able to use it properly and to its full potential. There are 2 ways that LinkedIn can be used, for marketing or for your career. This 1 day workshop will teach you about the main features: Profile – what to write and how to write it Connections – who to connect with, the right way to do it Groups – which to join and how to interact in them…

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Social Media Course (Sydney)

August 10
Media School Studio, 335 Clovelly Road
Clovelly, NSW 2031 Australia
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$649

This 1 day workshop has been designed to give you an understanding of how to use social media for your marketing. It will give you the direction and tools to help you become more focused and effective. It will help you think strategically about your social media so you can be successful in the long run and it will give you practical tips for quick gains. For each of the major platforms you will learn: how they work (a simple…

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Adobe Symposium

August 15 - August 16
International Convention Centre Sydney, Darling Drive
Darling Harbour, NSW 2000 Australia
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$289

Customers always want amazing experiences, either shopping online for a product or a service. As the Marketing guru for your company, you’re the one who will make them as you are the one who knows the power of the experience economy. If you want to engage with your customers at a deeper level and create unbelievable experiences, then this is the event for you. Speakers: You will learn from experience makers before you. We’ll inspire you with stories from your…

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CMO Summit 2018

August 20 - August 22
RACV Royal Pines Resort, Benowa
Gold Coast, QLD 4217 Australia
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The marketing industry is coming into an exciting and challenging time. There will be more and more competition and evolving minds of consumers, marketers must strategically craft a marketing strategy that talks to their audience and strengthens brand presence. Thinking like a customer as the heart of the business will help scale the heights and maintain their place in the market. This conference has been designed to help marketers do this.

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