Marketing news, events and resources
IAB Australia returns to Brisbane for its 2026 Market Update, bringing marketers, agencies and digital advertising professionals together for a morning of industry insights and networking. The session will explore key developments affecting Australia’s online advertising industry, with local and global perspectives across digital advertising products, people and operational issues. It is a useful opportunity... READ MORE
AI can generate content, analyse information and automate decisions. What it cannot replace — yet — is human judgment, taste, responsibility and meaning. humAIn is where these questions are explored in practice. Two conversations, one room. The builders - How AI works Models, tools, capabilities, speed. The people shipping the systems; what's actually possible this... READ MORE
What really drives your customers’ decisions? Learn how to map their experience from first click to conversion in this hands-on course. The key to great marketing? Understanding your customer’s needs. In this course, you’ll discover how to use data and research to find out what really matters to your audience – and apply that knowledge... READ MORE
IAB Australia returns to Western Australia for its Perth Market Update, bringing marketers, publishers, agencies and technology providers together for an afternoon focused on the digital advertising industry. The program will examine key local and global developments affecting online advertising, including product, people and operational issues. The event also includes networking, providing WA marketers and... READ MORE
Build practical AI confidence through foundational knowledge, guided experimentation and real-world marketing applications. Learn how to use generative AI responsibly, effectively and creatively within modern marketing workflows. AI is rapidly reshaping the marketing landscape, from strategy and insights to content creation, customer engagement and productivity. This immersive one-day course is designed to help marketers build... READ MORE
The Australian Marketing Institute (AMI) Victorian State Committee and T garage bring you some of the industry’s most experienced and engaged thought leaders to explore how trust has become one of the most valuable assets a brand can own, and one of the easiest to lose. Join senior marketing leaders from FMCG, retail and financial... READ MORE
Brisbane 2032 will place Queensland in front of a global audience, creating major opportunities and challenges for marketers, brands and communicators. This Australian Marketing Institute event features Brisbane 2032 Chief Marketing Officer Brent Hill in a discussion about positioning Brisbane and Queensland, brand storytelling, reputation and the opportunities organisations should be preparing for now. The... READ MORE
Turn customer understanding into business growth. In today's data-rich world, the real competitive edge doesn't come from more information - it comes from the ability to turn data into insights that spark strategy and action. Insights, Strategy, Action! is an immersive, hands-on program that equips marketers, researchers and business leaders with the tools to transform... READ MORE
The eCommerce Growth Summit brings established ecommerce and retail brands together in Sydney for a full day focused on practical growth strategies. The program explores the channels and systems shaping ecommerce performance, including Meta, Google and TikTok advertising, email and retention marketing, creative, AI and technology stacks. The event is designed for brand-side ecommerce and... READ MORE
Ready to elevate your content game? Learn how to plan, produce and distribute content that drives engagement. These days, creating content is easy. Creating a strategic content plan that drives results? That’s where the real skill lies. This course goes beyond basic content creation to help you develop end-to-end content strategies that align with your... READ MORE