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How to Optimise Your YouTube Channel

January 19, 2016 By Sally Wood

YouTube Logo

Video advertising is rapidly overtaking text-based advertising and if you are going to keep up you need to understand how to optimise your YouTube channel. YouTube is the giant of the video world so if you’re going to work in video, YouTube is the perfect platform to work with.

So, here’s a few tips towards optimising yours.

Top 10 Marketing.com.au Articles of 2015

December 11, 2015 By Calie Salter

As the year winds up, it’s a good time to reflect on some of the things we’ve learnt about marketing and some of the tools we have picked up in our quest to become better marketers and advertisers. So, here’s a look at the top ten articles of 2015.

Statistics for Social Media Usage in Australia: What They Mean for Your Online Marketing Efforts

July 3, 2015 By Sally Wood

social media

Almost everyone has caught on to the idea that you need to have an online presence if you’re going to have any presence at all. It’s easy enough to put together a basic website, but to ensure that your website pops up on the first page of a Google search, things gets a little more complicated. You really have to figure out how to make yourself seen and heard in the jungle that is the online sphere. One way to get noticed: social media.

Is Your LinkedIn Company Page Doing You Justice?

March 18, 2015 By Jeanette Walton

There’s plenty of hype and advice out there about the importance of a well-written individual LinkedIn profile, both for job seeking and general networking purposes. Yet the impact of a… READ MORE

How to Use Facebook Adverts Demographic Targeting

February 12, 2015 By Sally Wood

facebook adverts demographic targeting

Recently we took you through How to Know What Type of Facebook Advert to Use, along with a whole raft of general Facebook advert tips and tricks. But, what we… READ MORE

Keywords Are Key in Online Marketing

February 4, 2015 By Jeanette Walton

Anyone reasonably familiar with social media and other internet forums would already know that keyword optimisation is an essential ingredient in the online marketing mix. Whether it’s for a business… READ MORE

Marketing Conferences and Events – February 2015

January 29, 2015 By Calie Salter

Australian Marketing Events Lanyard

With 2015 already in full swing, now is the time to set all your personal and professional development goals in motion. One of the best ways to do so is… READ MORE

How to Know What Type of Facebook Advert to Use

January 16, 2015 By Sally Wood

Facebook Advertising Essentials

Facebook is huge. There is simply no denying it. As of September 2014, there are, on average: 864 million daily active users 703 million mobile daily active users 1.35 billion… READ MORE

How to Use LinkedIn: A Beginners Guide

January 8, 2015 By Sally Wood

So, you’ve decided that 2015 is the year that you’re going to dominate social media. But, you’re not too sure where to begin. Why not begin with LinkedIn? LinkedIn is the world’s… READ MORE

Marketing Predictions For 2015

December 17, 2014 By Sally Wood

I know, I know. I’ve only just gotten used to writing 2014 as well. But, it’s time we all faced the truth: 2014 is drawing to a close. As such,… READ MORE

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