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Google AdWords: The Benefits Ad Extensions

November 16, 2016 By Nital Shah

Google AdWords ads in the search results have added new features over the years. They have grown from just text based ads to rich snippets containing a lot of different kinds… READ MORE

10 Commandments of Developing an Integrated Marketing Strategy

August 30, 2016 By Gavin Sekler

Integrated Marketing Strategy

Developing an integrated marketing strategy is key to ensuring that you don’t waste time and money on marketing that isn’t contributing to the success of your business as a whole…. READ MORE

How to Optimise Your Yellow Pages Listing

June 2, 2016 By Sally Wood

how to optimise your yellow pages listing

The paper version of the Yellow Pages that used to turn up on your doorstep once a year may be about to go the way of the dodo, but it’s… READ MORE

Big Digital Adelaide – Australian Digital Marketing Conference

May 18, 2016 By Calie Salter

Big Digital Adelaide

There’s a reason they call it Big Digital – because it really is big! This conference celebrates the newest and most exciting parts of Australia’s digital marketing industry. From 7… READ MORE

How to Use Online Surveys to Test Marketing Messages

April 18, 2016 By Eli Schwartz

Testing Marketing Messages

By using simple online surveys, you can harness the wisdom of the crowds without needing to break the bank. You will have an opportunity to

6 Things You Need to Know About Google Tag Manager

March 15, 2016 By Nital Shah

6 Things You Need to Know About Google Tag Manager

Just like a paper filing system without labels, an Internet without tags would be total chaos. In a digital world where the expression ‘too much information’ is quite literally a… READ MORE

How To Get The Most Bang For Your Buck From Paid Advertising

February 14, 2016 By Leigh Hankin

advertising

Advertising is a proven and effective way to get new leads and customers.

However, plenty of businesses are just approaching it plain wrong. It’s frustrating to see and so many businesses could actually start seeing a decent ROI on their ad spend

Top 10 Marketing.com.au Articles of 2015

December 11, 2015 By Calie Salter

As the year winds up, it’s a good time to reflect on some of the things we’ve learnt about marketing and some of the tools we have picked up in our quest to become better marketers and advertisers. So, here’s a look at the top ten articles of 2015.

6 Simple Truths For Ecommerce Success

November 3, 2015 By Calie Salter

ecommerce-success

Ecommerce has turned into a rapidly expanding little industry that is changing the way people think about business. It is having a real impact on traditional bricks and mortar businesses around the world. In the last 12 months alone, Australians have spent approximately $17.5 billion online and as the Internet continues to seep

How to Use Google AdSense

October 15, 2015 By Sally Wood

Google AdSense Home Page

If you can learn how to use and master Google AdSense, it can be a great tool through which to generate profit on your website or blog. Basically, you make money out from Google AdSense by hosting third-party advertising on your website or blog and profit is generated every time a user clicks on the advertising.

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