Display advertising is an excellent yet often overlooked tool in the arsenal of a digital marketer. With PPC and Search advertising becoming increasingly saturated, display advertising has emerged as an… READ MORE
Google AdWords: The Benefits Ad Extensions
Google AdWords ads in the search results have added new features over the years. They have grown from just text based ads to rich snippets containing a lot of different kinds… READ MORE
6 Things You Need to Know About Google Tag Manager
Just like a paper filing system without labels, an Internet without tags would be total chaos. In a digital world where the expression ‘too much information’ is quite literally a… READ MORE