It’s the start of a new year! It’s the perfect chance to start 2022 off right. Here are February’s monthly marketing and advertising events, conferences and networking meetings round-up.
The opportunity to attend events locally and from around the world has been a unique opportunity in these times. We’re sharing with you some of the best events from Australia and also around the globe so you can still keep learning, improving your skills and networking!
How will your organization embrace change in the year to come? Join the global event featuring the technology, methodology, and network you’ll need to own 2022. Enterprise Analytics • Digital Transformation • Bitcoin Strategy February 1-2, 2022 • 100% Virtual • 100% Free
Join 8,000+ professionals at the World’s Largest Developer & Engineering Expo + Conference Series The all-virtual conference & expo will proceed as planned on February 7-9, 2022, including all 250+ participating speakers, 300+ hours of content, 75+ sponsors & partners, all related events, and 8,000+ developers, engineers, software architects, teams, leads, managers and executives converging in February VIRTUALLY globally online — our 10th annual event is built to discover & learn best practices in the latest in developer technologies, languages,…
A Marketing Plan is the basis of all Marketing Practice and Strategy. In the fast-moving digital world we live in today, businesses must set out their Marketing Plan and continually update it if they want to be successful. Specifically designed for both Marketers who would like a refresher course, as well as business owners who wish to learn more, this Building A Practical Marketing Plan Workshop will take students through the theory, demonstrate with examples and guide you through each…
Marketing seems to get more complex by the day, and it can be hard to know which trends and technologies are worth your—and your customers’—time. Join us as we look ahead to the trends, platforms, and metrics that will matter in the future and learn how you can start planning for them now. Sponsored by MNTN.
Ace those Ads: Guide to Google Ads Campaign Optimisation
February 15, Online
As of 2021, Google owns 92% of the global search market share and their ads can increase brand awareness by a whooping 80%. Evidently, Google dominates the search advertising market, making it critical to make full and proper use of this tool to place your business ahead of the competition. Join us in this event as we bring you through best practises to optimise your Google Ads Campaign to increase brand visibility, maximise conversion rates and explore options to minimise…
A business’s branding is more important than you might think. With the huge amount of competition today, businesses must go above and beyond to ensure they stand out. To do this, businesses need to invest in developing a strong brand that will provide the audience with a credible voice that people want to listen to and eventually, support. Branding done right gives you better customer recognition and loyalty, higher advertising effectiveness, and boosted employer branding and employee motivation and retention.…
Time for an Upgrade: How to Measure Effectiveness in 2022
February 17, Online
If cookies are going away (they are), and if you should move on from last click attribution (you should!), then how should you measure for success in 2022? What will success look like and how will you know? How will you represent success to the business? Following on from their last AMI webinar, Hack your Data & Decide where to spend your next Ad Dollar, Audience Group will fill you in on how to upgrade your approach to measurement. Webinar…
In an ever-shifting marketing landscape, innovation, agility and consumer insights can make or break a business. Legacy brands with well-established names and challenger brands breaking into the space must stay equally competitive to gain and retain a loyal audience. Join Adweek for the fourth-annual Challenger Brands summit, a signature Brandweek series event, to learn from disruptive and legendary brands that are redefining the industry. This year, we’ll explore eight crucial topics ranging from e-commerce to live marketing, UX and more.
7th Annual Digital Marketing For Financial Services West Summit
February 22 – February 23, Online
The only event series dedicated to digital marketing trends and technology relevant to the financial services industry. The 7th Annual DMFS West Summit brings together financial services VPs, Directors and CMOs from across the North American West. Secure your spot today and: Drill down into changing customer expectations with mission-driven marketing. Capitalize on the wealth of available data to increase ROI and seize growth opportunities. Improve efficiency and effectiveness with a digital marketing OSR (Operational System of Record). Leave with…
Pamela, a Certified Practising Marketer, is an award-winning digital marketing strategist. She has delivered results for over 600 local and global products/services; gaining award recognition for content development, website strategy, and innovative digital solutions.
Pamela's industry leadership includes mentoring for the Australian Marketing Institute and Swinburne University. In addition, she has contributed as an SEO Meetup Organiser, Australian Marketing Institute Award Judge, and Australian Web Awards Judge.
