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Website measurement and its impact on digital advertising

February 17, 2016 @ 9:30 am - 10:30 am

Audited Media Association of Australia (AMAA) and internet technology partner comScore are holding a short class on exploring digital advertising and website measurements.

This 1 hour class will cover:

  • The complex web measurement language. What does it all mean?
  • What should I rely on as a true, comparable metric?
  • How does website measurement impact advertising on my website?
  • Trends in digital advertising in 2016.

The speakers for this event will be:

Kate Palmer, Sales Director ANZ – comScore, Inc.

Blake Mason, Sales & Marketing Manager, AMAA

Venue

TBA – Sydney
Sydney, NSW 2000 Australia + Google Map

Organiser

Audited Media Association of Australia (AMAA)
Phone:
+61 2 9954 9800
Email:
info(at)auditedmedia.org.au
Website:
http://www.auditedmedia.org.au