Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
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The Gartner Top 5 Marketing Predictions for 2023
January 12, 2023
Has the new year got you thinking about how to deliver on your marketing and operational goals for 2023? Against a backdrop of unrelenting social and economic pressures, marketing leaders look toward a future where smarter marketing leads to deeper, more valuable connections between customers and brands. Join this free marketing webinar where Gartner experts present the 5 mainstream marketing predictions that keep you ahead of the curve in matters of strategic, operational, technological, and media-related planning for this year and beyond. It will also help you to understand and adopt AI technologies, ways to capture the most elusive audiences while navigating a fast-changing media landscape, growing and strengthening effective loyalty programs, and much more.
- Work with c-suite peers to assess the strategic impact of emerging technologies on operations and personnel
- Explore new media formats and channels to reach elusive audiences
- Instill a deep understanding of motivations and needs in the design of customer loyalty programs
