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Masterclass: Story Telling For Business

January 19, 2023 @ 12:30 pm - 4:00 pm

A half-day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues, stakeholders or customers.

Topics Covered:

  • Theory – what is a story? Story telling vs business communication.
  • Story Telling Frameworks – Simple but powerful story telling frameworks including 4P’s and SCQA that translate a raw business idea into story format.
  • Tips and tricks – how to put flesh on the bones of the story so that it will engage the audience and encourage them to take action.

Key Learnings: 

A portfolio of tools and techniques to add power to your next presentation, keynote or briefing document.

Confidence to share your story and encourage your audience to take action.

Practical application – your own live business message translated into story format.


January 19, 2023
12:30 pm - 4:00 pm
Event Categories:
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Australian Marketing Institute (AMI)
1300 737 445
View Organiser Website