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Fundamental Workshop – Marketing Essentials

June 5, 2015

$580 – $850

This one day workshop introduces attendees to the concepts of basic marketing elements and how marketers use communication techniques to bring together an exchange between an organization or business, and its consumers. Completing this workshop will give participants an understanding of how to define products and services for each respective market while also examining the key principles of branding and target marketing.



Cliftons Brisbane
Level 3, 288 Edward Street
Brisbane, Queensland 5000 Australia
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Australian Marketing Institute (AMI)
1300 737 445
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