YouTube is not just for watching music videos, or cutesy-pie cat clips anymore. YouTube is now an integral part of the marketing mix. To make the most of YouTube, and… READ MORE
Why Videos Go Viral
Whether you’re a budding music artist or someone looking for a little brand recognition, YouTube is a quick and cheap method of getting something out there. However, just because the… READ MORE
Why Don’t Our Videos Rank On YouTube? Busting The Mystery Behind YouTube Rankings
For someone trying to optimise their businesses videos on YouTube, it may seem as though YouTube rankings are pretty much random. This realisation can be pretty frustrating, but let me… READ MORE
Australian Social Media Statistics 2012 vs 2013
There is always a lot of buzz around social media. We thought that we’d cut through the hype, get back to basics and check out the raw data for the… READ MORE
Create Web Video Like A Pro
We all know by now about the power of web video and how important it is for a well-rounded content strategy. So we decided to talk to someone with expertise… READ MORE
Google Launches AdWords for Video
With the introduction of AdWords for video, Google has finally taken a step towards combatting (and more importantly harnessing) the power of YouTube. Google claims that advertisers will “reach viewers… READ MORE