There’s never been a better time to set your personal and professional development goals in motion. So why not get more involved in the marketing industry at large? It’s easy to do. All you need to do is start attending some marketing industry conferences and events. Not only are marketing conferences and events a great way to expand your knowledge, they also represent the perfect opportunity to expand your professional networks. There are plenty of opportunities to do so in February.
You can find out some information about the events below on our marketing conferences and events page or check out the event organisers website.
If you know of a great Australian marketing or advertising conference, training session, meetup, workshop or event that we have missed please take a few minutes to share it with us via our quick and easy online form. We will make sure we load it up as soon as possible and it’s completely free of charge!
So, let’s take a look at the marketing conferences and events coming up in March 2015…
Ad:Tech
March 10 – March 11
Hilton Sydney, 488 Georges Street, Sydney, New South Wales 2000 Australia
The 9th annual ad:tech Australia conference takes place on 10th & 11th March at the Hilton Sydney, (re)redesigned for the second year running to move the market forward by meeting the needs of Australia’s marketing & media community.
APSMA Managing Partner Panel
March 11
URS, Level 17, 240 Queen Street, Brisbane, Queensland 4000 Australia
Join the APSMA Managing Partner panel as they discuss the value of business development, marketing and communications. We all agree that business development, marketing and communication practices are integral to running a successful professional services firm.
AIMIA Awards
March 12
Sydney Town Hall, 483 George Street, Sydney, New South Wales 2000 Australia
The Amys are turning 21 and the AIMIA is throwing a celebration that’s not to be missed! The 21st AIMIA Awards is the networking event of the year and will recognise the greatest work from Australia’s digital content, services and applications industry.
Maximising Investment in Sponsorships
March 12
Herbert Smith Freehills, Level 42, 101 Collins Street, Melbourne, Victoria 3000 Australia
Marketing professionals are often tasked with identifying prospective sponsorships for their firm and ensuring they are managed and leveraged effectively. Throughout the process, we often need to navigate and manage reputational risks, project management pitfalls and external stakeholders. If managed well, sponsorships can provide a great opportunity to increase brand awareness, offer unique networking opportunities and generate leads for new business.
Google Analytics Training
March 17 – March 18
Central Plaza One, Level 19, 345 Queen Street, Brisbane, Queensland 4000 Australia
Learn how to measure and improve your online channels with Google certified experts from Loves Data. Whether you’re new to online marketing and measurement, studying to take your individual qualification exams, in need of a refresher or wanting to boost your skills, these classroom-style courses will help take your knowledge to the next level. Loves Data provides comprehensive education programs which cover the latest features, present real world solutions and are Google approved. Why should I attend?
Digital Leadership Training Seminar
March 17
The George, 216 St Georges Terrace, Perth, Western Australia 6000 Australia
The Digital Leadership Training Seminar is for executives, marketing teams, and marketing departments who want to be able to build a strong online presence, with all of their digital and online assets working together, into a comprehensive and complete digital ecosystem.
IAB Training: Digital Landscape and Digital Trends – Sydney
March 18
Unnamed Venue, Level 5, 88 George Street, Sydney, New South Wales 2000 Australia
Video is still king, Mobile is the new queen and they met using data. Who should attend: Media publishers, media agencies and advertisers; People who are new to media / digital advertising; People who have worked in advertising for a while and need to get up to speed quickly on digital advertising; People who have been out of the industry for a while and / or looking for a refresher course.
Tinderbox – The Art of Digital Conversation
March 19
Unnamed Venue, Perth, Western Australia 6000 Australia
Humans exist through their community and their conversation. Brands are no different, and particularly brand that have been created through the Brand Storytelling process. Conversation is the oxygen that sustains great, human brands, and done well, creates tribes of customers and fans. The art of digital conversation teaches you how to take that authentic story you have developed for your brand, and expressing it in a way that triggers deep emotional responses.
Content Marketing Fundamental Workshop
March 20
Cliftons Sydney, Level 13, 60 Margaret Street, Sydney, Victoria 2000 Australia
“Content marketing is a marketing technique concerned with creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined and understood target audience – with the objective of driving profitable customer action” (The Content Marketing Institute 2013). In this one day intensive workshop participants will learn the principles and methodology of content marketing, including how to develop a content marketing strategy, writing a content marketing plan, and how to develop your content machine to realise results.
Events Promotion and Sponsorship Fundamentals Workshop
March 23
Cliftons Sydney, Level 13, 60 Margaret Street, Sydney, Victoria 2000 Australia
This one day intensive introduces participants to the concept of using integrated marketing communications, including sponsorship, to successfully market consumer and business events. Learning outcomes include techniques for identifying and attracting sponsors, pitching to them and engaging them in the process. On completion of this workshop participants will also understand how to leverage communication tools such as advertising, marketing public relations and digital resources to improve the short term financial objectives together with long term brand building.
ADMA Data Day – Sydney
March 24
Sofitel Sydney Wentworth Hotel, 61-101 Philip Street, Sydney, NSW 2000 Australia
ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year, Data Day will provide a world class list of speakers, delivering real insights into how companies are winning with data. Your competitors are planning to make more of data. Make sure you’re ahead of them. Register today. THE PROGRAM HAS BEEN DESIGNED TO GIVE YOU REAL UNDERSTANDING OF DATA STRATEGIES Unlock data success for your business by using it as an asset.
Design Business Council – Business Model Workshop
March 24
Design Business School, Level 3, 362 Little Bourke Street, Melbourne, Victoria 3000 Australia
Building a business model for your studio This workshop is for start ups or established studios who want to step back and examine their business model. This workshop will help you examine your clients and critically define their value to you (both financial and design); understand the relationship you have with them and what it is that you offer as design value.
ADMA Data Day – Melbourne
March 26
Crown Promenade, 8 Whiteman Street, Southbank, Melbourne, Victoria 3006 Australia
ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year, Data Day will provide a world class list of speakers, delivering real insights into how companies are winning with data. Your competitors are planning to make more of data. Make sure you’re ahead of them. Register today. THE PROGRAM HAS BEEN DESIGNED TO GIVE YOU REAL UNDERSTANDING OF DATA STRATEGIES Unlock data success for your business by using it as an asset.
Online Writing Fundamentals Workshop
March 27
Cliftons Brisbane, Level 3, 288 Edward Street, Brisbane, Queensland 5000 Australia
This one day intensive workshop aims to equip participants with particular writing skills to enhance their ability to produce engaging online copy. Most people find themselves needing to write for an online medium and the demand for web based copy is on the rise. This can mean producing engaging copy for your company’s website, creating interesting articles for a blog or meaningful e-newsletters to your stakeholders.
Marketing 3.0: Technology Led Intelligent Advertising
March 31
To be confirmed
Discover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale. Following the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! First there was Marketing 1.0. An era of broadcast media, where identifying and exploiting consumer behavioural psychology dominated and the big ad campaign prevailed. Then came Marketing 2.0, the age of targeting, marketers had to slice up the universe of potential.
The Next Generation of Marketing
March 31
TBC, Melbourne, Victoria 3000 Australia
Marketing 3.0: Technology Led Intelligent Advertising Discover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale. Following the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! First there was Marketing 1.0. An era of broadcast media, where identifying and exploiting consumer behavioural psychology dominated and the big ad campaign prevailed.
Calie Salter
Latest posts by Calie Salter (see all)
- Australian Marketing Conferences and Events – May 2019 - April 24, 2019
- Australian Marketing Conferences and Events – April 2019 - March 30, 2019
- Australian Marketing Conferences and Events – March 2019 - March 1, 2019
