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Social Media and Marketing & Digital Retail Operating Success

June 19, 2017


Remaining up to speed with trends, platforms and most effective strategies to drive engagement and sales is challenging. This workshop has been put together to help marketers who need guidance on how to use social media drivers. You will start with the essentials of success in social media, followed by looking at tools and techniques to do with social engagement.

The workshop covers:

  • Identifying the essentials of social media success
  • Analysing networks, conversations and influencers to define a strategy
  • Creating a content distribution strategy to build brand personality and loyalty
  • Optimising tools for scheduling, automation and measuring performance


42 Eldernell Terrace
Hamilton, QLD 4007 Australia
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ARA Retail Institute
1300 368 041
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