COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
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Google Ads Fundamentals Training
February 3 @ 9:00 am - 1:00 pm$389
Google Ads is kind of like skipping the queue at an amusement park. People are most likely already looking for you on search, and Google Ads will get you right to the top of results.
Interested? Here’s the catch – for your ads to be effective, you have to show up in front of a relevant audience, at a relevant time. This is where this workshop comes in.
Gordon Digital is a Google partner agency and over the years we’ve helped numerous small businesses grow with Google. In this training, we get straight to the point and give you the fundamental skills to build a successful campaign.
This workshop gives you the skills required to operate the Google Ads platform. With attendance limited to 6 people only, it’s an intimate learning environment to give you the best results.
Morning tea and coffee included but remember to bring a laptop!
What we’ll cover and do on the day:
- Google Ads terminology
- Keyword research
- Campaign optimisation techniques
- Persuasive copywriting techniques
- Building a Google Ads campaign
- Q&A Session
- Campaign build checklist to take home
Your workshop host:
Ngawai Mason is the Google Ads strategist here at Gordon Digital. She has a knack for strategy and reading data, not to mention the ability to break down complex information in a way that’s easy to understand. Wondering how to create ad campaigns convert? Ngawai’s your gal.