Google’s mission is simple – help people find what they’re looking for as accurately and efficiently as possible. To achieve this, aim the Google algorithm is constantly evolving to index… READ MORE
6 Subtle Methods for Building Brand Awareness
For modern businesses, the digital age has raised both immense opportunities and great challenges. While there are a thousands of different ways to connect with consumers now, this also means… READ MORE
11 SEO Tips for Beginners to Boost Website Traffic
SEO is a very important aspect of business these days, and it all starts with your company website. Your website might be the first impression a customer gets of your… READ MORE
How to Create a Great Content Marketing Strategy
If you’ve never heard the phrase “Content is King” then you’ll want to keep reading; because in today’s market content is more powerful than ever before. Many businesses are still… READ MORE
5 Simple Tips to Optimise Your WordPress Website for SEO and Increase Conversions
What good is a killer portfolio and a beautiful theme for your online business if it’s not Search Engine friendly? Well, major search engines such as Google, Bing, Yahoo and… READ MORE
The Focal Point of Local SEO Is Online Reviews
For any online business their reputation is important as it determines your local SEO rankings. The more positive reviews you have for your business, the better your site will rank…. READ MORE
Google Penguin Now Realtime and Part of Core Algorithm
Gary Illyes from the Google Search Ranking Team today posted that Penguin has now been rolled into their core algorithm. Penguin is the code name given to an update that was first… READ MORE
5 Ways to Analyse Keyword Difficulty and Pick the Right Keyword
For SEO keyword research is arguably the most important step in any search engine optimisation process. Getting this right is the difference between traffic from search and a lot of… READ MORE
Changes Detected in Google SERPs in Early September
Changes in the Google Search Engine Results Pages (SERPs) have seen a recent spike this weekend. While a lot of people were taking a well deserved break, those keenly watching the SERPs… READ MORE
Online Video Marketing Trends in 2016
Online videos have taken over 2015-2016 and short video applications such as Vine have continued to dominate the video marketing industry as a key element of most brands’ digital strategy…. READ MORE