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Marketing.com.au’s Top 10 Articles for 2019

January 3, 2020 By Pamela Alison Meagher

Prepare your marketing for 2020

Marketing.com.au has been sharing knowledge across social media, video production, email marketing, search engine optimisation and much more over our eight years. We are dedicated to bringing our readers frequent… READ MORE

Why We Need to Look Beyond Follower Size When it Comes to Influencer Marketing

August 18, 2019 By Anthony Richardson

Influencer marketing analytics

Influencer marketing has caused a lot of debate over the years, partly because of the transparency issues that have arisen and partly because we have had to come to terms… READ MORE

Why The Buck Stops With Customer Reviews

July 11, 2019 By Sonia Majkic

The Buck Stops With Customer Reviews

Companies will happily spend a pretty penny on their social media content, influencer and partnership opportunities, search, display banners and all the like, in order to master the beast that… READ MORE

These 5 Roadblocks Are Killing Your Link Building Outreach Efforts

April 22, 2019 By Will Bail

Link buidling

When it comes to increasing your visibility in search engines, link building is considered a vital cog in the wheel responsible for helping websites achieve higher ranks. In fact, it… READ MORE

How You Can Combine Your PR and SEO Strategies

October 22, 2018 By Adela Belin

Combine PR and SEO Strategies

Gone are the days when you had a separate team for public relations (PR) and SEO, working in isolation. While your PR team was busy securing coverage in magazines, newspapers… READ MORE

Top Three Australian Advertising Podcasts to Get Your Ears Around

October 10, 2018 By Pamela Alison Meagher

Marketing and Advertising Podcasts Australia

Podcasts are a great way to up-skill and learn on the go. There’s a podcast on everything you could possibly imagine across all sorts of categories – comedy, sports, and… READ MORE

What Is Reputation Management?

September 18, 2018 By Alycia Gordan

What is reputation management?

Why Is Reputation Management Important for Businesses? Risk management is one of the things that smart organisations do to maintain their online and offline reputation. Reasonable actions that they take… READ MORE

4 Powerful Mistakes to Avoid in Digital Marketing

August 10, 2017 By Patrick Panuncillon

Digital Marketing Mistake Man with Phone

Every business owner knows the fact that the business industry never guarantees a smooth sailing course. Almost all businesses have already encountered multiple failures, may it be due to minimal… READ MORE

The Importance and Benefits of Collaborations in Creative Business

August 4, 2017 By Milenka Osen

Creative Collaboration

In today’s competitive business environment, it often takes a collaborative mentality in order to foster the highest level of success that you desire. While brainstorming sessions with your top managers… READ MORE

Visual Identity as an Important Part of Any Marketing Strategy

July 4, 2017 By Alex Williams

Brand Identity

The visual aspect of any marketing strategy and campaign has always been essential. Nowadays, with the increased use of technology, by both the customers and marketers, the visual identity became… READ MORE

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