Writing compelling online copy is a tough job. Not only do you have to create effective copy for an easily distracted audience (that has an enormous amount of information at… READ MORE
How to Use Media in WordPress Pages and Posts
In today’s time-poor, information dense marketing industry, the use of media in pages and posts is an important way to grab and hold attention. So, here is a guide to… READ MORE
The Content Marketing Matrix and How to Satisfy Your Readers Needs (as well as SEO Considerations)
Obviously, when you first start blogging, you quickly come to realise that your business niche is constrained and you need readers. So, your content should center on the areas in… READ MORE
Marketing Conferences and Events – February 2015
With 2015 already in full swing, now is the time to set all your personal and professional development goals in motion. One of the best ways to do so is… READ MORE
Marketing Predictions For 2015
I know, I know. I’ve only just gotten used to writing 2014 as well. But, it’s time we all faced the truth: 2014 is drawing to a close. As such,… READ MORE
The World’s Best Marketing Campaigns of 2014
As 2014 quickly draws to a close, we deemed a wrap-up of 2014’s best marketing campaigns absolutely necessary. We scoured the world’s television stations, social media platforms, magazines and news… READ MORE
Marketing Conferences and Events for November 2014
With less than 8 weeks until Christmas, make sure that you don’t let 2014 pass you by without getting yourself along to some of the great Australian marketing conferences and… READ MORE
Affiliate Marketing Essentials (Part Two)
Just in case you missed it, last week we covered affiliate marketing essentials: what it is, where it came from, and the technology that makes it such a successful advertising… READ MORE
Affiliate Marketing Essentials (Part One)
Affiliate marketing can seem like a bit of a grey area. It’s not quite advertising, and it’s not quite marketing. It often has negative, spammy connotations associated with it. So,… READ MORE
Problogger: The Web Video Strategy For Bloggers – David Jenyns
David Jenyns is the complete entrepreneur. He is the founder of Melbourne SEO Services and Melbourne Video Productions and enjoys speaking at various events and workshops. Jenyns presented at Problogger… READ MORE