Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
What key challenges will Chief Marketing Officers (CMOs) face in 2021? In late 2020, Gartner surveyed nearly 400 marketing leaders to understand how they’re navigating through these difficult times, including their influence in strategic decision-making and their budget priorities. Gartner also asked what role brands played in societal issues, from Diversity, Equality and Inclusion (DE&I)... READ MORE
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and snappy sentences – creating great headlines and intros – formatting to improve readability – using links and subheads properly – search engine optimisation (SEO) tips... READ MORE
Who can take SEO(Search Engine Optimization)Training? Marketers, Internet, digital marketing professionals, media planners and buyers, small to medium business owners and those who are interested in organically improving website ranking. Features and Benefits 16 Hours, 8 sessions, 4 weeks of total Instructor-led and guided training Training material, instructor handouts and access to useful resources on... READ MORE
In this interactive webinar, we’ll show you a step-by-step guide to making sure you are set up for social selling success in 2021. After a year of uncertainty, businesses, brands and new side hustlers are turning to social media to reach their audience and make sales. Plus, 2021 will see an even greater increase of... READ MORE
How many times have you seen an amazing job opening but you're missing one bullet point in the description, so it causes you to doubt? And that leads to procrastination and inaction. It's time to break that cycle! Join us at the MarketingProfs Career Day for six informational and inspirational sessions that will break through... READ MORE
This webinar is the perfect place for you to ask the experts how to overcome your digital challenges and grow your business online. Digital Expert Panel Q&A Session Are you finding it hard to get found online? Feeling like your business is struggling? You are not alone! Perhaps you just need some questions answered? Or... READ MORE
So many speakers on "the speaker circuit" just recycle their talks and decks. Not at this event! We have gathered an internationally renowned panel of speakers on the cutting edge of their respective fields of expertise. All speakers come from the trenches to give you hands-on information you can use right away. We asked them... READ MORE
Master the basic Search Engine Optimisation skills to reach your customers in this free 1-hour webinar. We all know how important mastering Search Engine Optimisation (SEO) for your online content is. But can be confusing to navigate the massive amount of information on the internet about SEO. In this free 1-hour webinar, you’ll discover: what... READ MORE
In this masterclass you’ll learn: How to quickly and simply get SEO working on your website Which keyword research tool I use for my VIP client How to create the right content for website visitors and Google too! Backlink basics – what are they and why you need them How to take advantage of Google... READ MORE
Learn the fundamentals of Adobe Creative Cloud, combining elements of Photoshop, Illustrator and InDesign to get the best out of them all. Creative Cloud is a group of applications from Adobe for creating marketing materials, designs and communications content. During this comprehensive Introduction course, you will be guided through the fundamentals, exploring the functions of... READ MORE