Marketing news, events and resources
This is a year of unprecedented change. AWJAPAC is not a business-as-usual event. This virtual edition of Advertising Week focused on the Asia Pacific region will bring together the leading minds in marketing, business and popular culture to inspire you to move forward in a world changed by coronavirus. Attend AWJAPAC to learn new ways... READ MORE
Mumbrella’s Digital Essentials, powered by digitalbrief, has gone online. The course is designed to give you an essential up-to-the minute update on the fast paced digital marketing landscape. Whether you’re a seasoned professional looking to brush up or benchmark your strategies, or someone new to the digital world, this workshop format suits a variety of... READ MORE
Live-streamed direct to your desk, home or sofa, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020, will cover the latest factors that are set to transform the future of the marketing, technology and data functions. And our digital networking platforms will allow unrivalled real-time interaction and seamless networking experience with speakers,... READ MORE
The re-invention of retail had arrived far before the pandemic. The changing way in which consumers’ purchase, from window browsing to the convenience, personalization and experience of online shopping. Consumers no longer want a simple transactional purchase, they want to own and influence the brands they buy with. This trend coupled with high streets continuing... READ MORE
Over the years, we have noticed Design Thinking become a widespread way of thinking that has seen many organisations work through a customer-centric approach. In 2016 key organistions were investing over $100 million to implement this way of working across their organisation. Today in 2020 it has become the focus for many designers with proven... READ MORE
In this workshop you will learn how to prepare a creative brief that motivates your team to develop advertising that is on target, inspiring and drives business objectives. We will begin by outlining the key elements of a creative brief and discuss ways in which you can find the best information to complete the Brief... READ MORE
How to rethink and reinvent research Join us for 2 days of great insights from leading global researchers and iconic brands – including Uber Eats, Chobani, and Pinterest – to learn how to rethink and reinvent research for today’s rapidly changing world. Day 1 | Oct 1 – 11am AEST, 9am SGT | 2 hours... READ MORE
Join 15,000+ of the world’s brightest minds in advertising to learn, share secrets and connect online. For three days, Ad World will stream 15+ Digital Advertising Tracks, consisting of hyper-focused speeches, workshops and live Q&A sessions to help take your business to the next level. Networking The networking event of the year: Meet the industry... READ MORE
Do you want to be successful in digital marketing? Then you shouldn’t miss DigiMarCon Latin America 2020! DigiMarCon Latin America 2020 is your chance to … Hear from some of the most audacious and thought provoking speakers in the digital marketing, media and advertising industry. Gain insight into emerging strategies, the latest innovative technologies, and... READ MORE
Join us for our Marketing Planning Friday Forum for a step-by-step guide on creating marketing plans that are meaningful, flexible, and accountable. The year will be winding down and many of your "plans" will involve eggnog and fruitcake (or not?). But if you can find it within yourself to get even the most basic 2021... READ MORE