Finding unique and interesting ways to display content is becoming increasingly important for marketers. Obviously, quality content is your number one priority. However, you first want to capture the potential… READ MORE
What Is The Multi-Screen Revolution?
There seems to be a lot of buzz about the “Multi-screen world”. The term multi-screen (also called multi-device) refers to when we are using multiple screens/devices (e.g TV, Laptop, Mobile… READ MORE
What Is Content Marketing?
One of the key Australian trends for 2013 that we discussed in our article Marketing Predictions For Australian Marketers In 2013 was ‘Content is King’. Everywhere you look, people are… READ MORE
Why The Digital Content Revolution Will Not Be Televised
Marketing.com.au would like to thank Davin Broadbent from Creativa Web Videos for taking the time to share this insightful article on the digital content revolution. There is an air of… READ MORE
What You May Not Know About Baby Boomers
We thought we’d share with you this interesting infographic on Baby Boomers in Australia based on some research done by Mi9. Whether Baby Boomers are a focus in your marketing… READ MORE
Australian Marketing Events You Won’t Want To Miss
Can you believe it’s nearly the end of February already?! If you haven’t had a chance yet to schedule some professional development, it’s time to get organised and lock in… READ MORE
5 Tips To Capture Mobile Clicks
Most marketers are well aware by now of Mobile Love In Australia and the Mobile Marketing Trends that have changed the way we engage with our customers. The importance of… READ MORE
27 Ways To Improve Your Content
By now you would have heard the saying ‘content is king’, however, it’s not just ‘content’ but ‘quality content‘ that is the holy grail. In our article Marketing Predictions for… READ MORE
Protecting Your Brand
Having a business/company name or a domain name, doesn’t give you proprietary rights over your brand’s greatest asset. What this means is that someone else can use or even trademark… READ MORE
Outsourcing Is Not Just For Global Companies
Last week the web was buzzing with news about “Bob” who was caught outsourcing his job to China and paying someone less than a fifth of his salary to get… READ MORE