Learn how to write compelling online content Taught by a former Age and Sydney Morning Herald editor and journalist, this fun and practical course covers: how to write short, sharp… READ MORE
How to Reuse Content (And Save Time and Get More Traffic)
To stay relevant online, you need to create quality content consistently. But that can prove to be difficult. Creating quality content
Queensland Business Writers Conference
This one-day training event is a great opportunity for people who write content as part of their job to increase their skills and knowledge of best practice. We’re holding the… READ MORE
Clever Content Optimisation Tactics Necessary to Avoid Common SEO Mistakes
The importance of SEO in today’s global market is clear to everyone. For the marketing department, it is arguably the most important aspect of their job. Not only does SEO… READ MORE
Here’s How an eBook Helps Achieve Content Goals
eBooks are the current medium for developing businesses; particularly brand and content development. Content marketing is an incredible way to gain prospective customers by creating content, which is available free… READ MORE
Content Personalisation and Interactivity as Part of Your Digital Marketing Strategy
Simply creating content is not guaranteed to grab and keep the attention of your readers. Instead, the writer has to create an intangible connection with the audience so they get… READ MORE
7 Things Your Blog Readers Want from You
Blogs should be three things: Easy to understand, actionable and human. There are approximately 2 million blog posts written every single day. Not every post makes it to the first… READ MORE
How Effective Is Video Content Marketing Really?
Video marketing is not like it used to be. These days, companies are taking it a lot more seriously and so many more are getting on board. Why video, you… READ MORE
3 Reasons You Should Never Forget the Bigger Picture in Digital Marketing
There are so many aspects of digital marketing, including SEO, social media, email, retargeting, web development – the list goes on. With so many components, businesses often focus on digital… READ MORE
Why the Future of Content Will Be User Created & Controlled
We’ve all heard of user generated content (UGC), a staple of any content marketing strategy. While the power of UGC can’t be refuted, all good things eventually evolve. So what… READ MORE