CX Marketing Sydney 2016 is an event that will help accelerate your business’ success in a competitive marketplace where customer experience (CX) can determine the future of your brand. This… READ MORE
Branding vs Customer Relationships
This 2 hour panel talk is about the growing importance of building customer relationships and how technology has changed how we look at a “brand”. Understand and learn about what… READ MORE
The Brand Forum 2016
The Brand Forum 2016 is a two day essential brand marketing event, bringing together 350 in-house marketing executives from all sectors of the economy for a forum discussion about the… READ MORE
Future Assembly
Future Assembly – Melbourne’s newest emergent technology festival. Technology moves in leaps and bounds. With the speed that it moves, capturing a snapshot of the technology currently available is complicated…. READ MORE
6 Big Mistakes Made By Hotel Marketers
Marketing in a slow economy for any product or service can be a challenge. Even more challenging is marketing a hotel, which is both a product and a service. Whether… READ MORE
All In The Name: Jack Media Acquires Fashion.com.au And Cosmetics.com.au
The Fashion and Beauty Industries are hot markets in the online space and this week, the heat was turned up even more with Jack Media acquiring two premium domain names… READ MORE
Protecting Your Brand
Having a business/company name or a domain name, doesn’t give you proprietary rights over your brand’s greatest asset. What this means is that someone else can use or even trademark… READ MORE
Tips For Writing An Online Style Guide
One of the most popular articles we’ve written at Marketing.com.au is Top 5 Tips for Writing a Style Guide. In today’s digital age, it’s also important for marketers (especially online… READ MORE
7 Ways To Get A New Logo Designed
When it comes to branding, we all know the importance of your visual identity to customers. That is why a logo is important to any brand, to help customers to… READ MORE
Using Social Media in the Marketing Mix
In 2011, 80% of businesses in America with over 100 employees will use social media marketing. Compared with two years ago, when only 42% of companies were using social media,… READ MORE