Gary Illyes from the Google Search Ranking Team today posted that Penguin has now been rolled into their core algorithm. Penguin is the code name given to an update that was first announced in 2012 that targeted websites using link networks (including blog networks, or paid link networks), for the purpose of gaining rankings, thus violating Google’s… READ MORE
Changes Detected in Google SERPs in Early September
Changes in the Google Search Engine Results Pages (SERPs) have seen a recent spike this weekend. While a lot of people were taking a well deserved break, those keenly watching the SERPs noticed some big changes. A quick check using the various SERP fluctuation and monitoring tools show a clear increase in activity in September, 3rd 2016…. READ MORE
Marketing Conferences and Events October 2015
Spring is well and truly in full swing and that means there’s no excuse for not attending all the incredible events on offer during October. There’s something for everyone, including an exciting opportunity to meet with one of the marketing minds behind Danish toy giant LEGO.
Marketing Conferences and Events August 2015
With the worst of winter behind us (hopefully) its time to stop hibernating and get out and enjoy all the fantastic marketing events that are planned for August. Attending marketing events and conferences is the best way to meet people, get inspiration and engage in valuable networking opportunities.
Problogger: The Web Video Strategy For Bloggers – David Jenyns
David Jenyns is the complete entrepreneur. He is the founder of Melbourne SEO Services and Melbourne Video Productions and enjoys speaking at various events and workshops. Jenyns presented at Problogger 2014 on how to create a web video strategy for your blog. If you missed it we’ve got a round up of some of the… READ MORE
Problogger: Introduction to Monetisation – Darren Rowse
Mr Problogger himself, Darren Rowse, put together a comprehensive introduction to monetisation. A full time blogger, Rowse makes a lucrative living from blogs like Digital Photography SchooI and TwiTip. His number one tip for blogging monetisation: If you want your blog to be a business one day…treat it as one today. So, even if you’re not ready to… READ MORE
Problogger: Rand Fishkin on SEO
According to his official bio, Rand Fishkin is the Wizard of Moz. He’s the founder and former CEO of Moz, and co-founder of Inbound.org. Fishkin is a self-confessed addict of all things content, search, and social on the web, from his multiple blogs to Twitter, Google+, Facebook, and LinkedIn. With credentials like those, he is… READ MORE
Problogger: The Visual Blog – Donna Moritz
Donna Moritz is a social media strategist and visual marketing specialist based in Queensland, Australia. She’s passionate about word of mouth marketing and content strategy and she loves visual social media. Her blog, Socially Sorted, won the Best Australian Business Blog for 2014, and she is a regular contributor for some of the biggest business… READ MORE
Problogger: How Bloggers Can Leverage Google+ – Rand Fishkin
Rand Fishkin, Founder of Moz, dazzled the Problogger audience on day two with his address on the power of Google+. Given that Google’s removal of authorship came only the day before Fishkin’s speech, it was one of the more interesting presentations of the conference. Why Google+? What it is that makes Google+ special? According to… READ MORE
Problogger: From Ideas to Action – Matthew Michalewicz
While day one of the Problogger conference kicked off with a confession from Founder Darren Rowse, day two began with a confession of a different kind; a personal confession from every member of the audience. Matthew Michalewicz asked every person in the audience to confess their deepest, darkest negative thoughts. To confess the aspect of… READ MORE