Life gets busy and it’s not often that we take time to step back and recognise the great contributions of Australian marketers. There are many great industry awards held each… READ MORE
Australian Marketing Conferences Coming In 2013
As you may already know, we like to keep our readers as up to date as possible with great marketing and advertising industry events, workshops and conferences via our Conferences… READ MORE
How Are Australian Marketing Budgets Being Spent In 2013?
This week Simon O’Day, Vice President Responsys Asia Pacific got in touch with us to share with us a snapshot of how Australian marketing budgets are being spent in 2013… READ MORE
What Is Content Marketing?
One of the key Australian trends for 2013 that we discussed in our article Marketing Predictions For Australian Marketers In 2013 was ‘Content is King’. Everywhere you look, people are… READ MORE
Mi9 Focus On Digital Experiences
You may have heard that this week that the digital media company Mi9 has appointed Tim Parsons as the Director of Product Innovation, with a top priority of attracting and… READ MORE
What You May Not Know About Baby Boomers
We thought we’d share with you this interesting infographic on Baby Boomers in Australia based on some research done by Mi9. Whether Baby Boomers are a focus in your marketing… READ MORE
Australian Marketing Events You Won’t Want To Miss
Can you believe it’s nearly the end of February already?! If you haven’t had a chance yet to schedule some professional development, it’s time to get organised and lock in… READ MORE
Protecting Your Brand
Having a business/company name or a domain name, doesn’t give you proprietary rights over your brand’s greatest asset. What this means is that someone else can use or even trademark… READ MORE
7 Fantastic Australian Facebook Pages To Inspire
As the New Year kicks into gear, it might be time to give that old Facebook page of yours a little TLC. To help inspire you, we thought we’d share… READ MORE
The Secret to Affiliate Marketing For Marketers
The time has come for Australian retailers to stop dragging their heels and get serious about e-commerce and online marketing, or risk being left behind for good. Last week we… READ MORE