Clive is the director of a digital marketing & SEO agency but also has a background in online poker. "Successful poker playing is not about having a poker face and bad sunglasses but analysing the data - which lines are profitable, which mistakes to avoid in future and A/B testing new ideas - not unlike digital marketing."
Having played over 5M hands, and having a huge database to analyse every decision, strategy and missed opportunity, you won't be surprised to learn that Clive's approach to digital marketing centres on data insights and optimisation.
Clive is the director of a digital marketing & SEO agency but also has a background in online poker. "Successful poker playing is not about having a poker face and bad sunglasses but analysing the data - which lines are profitable, which mistakes to avoid in future and A/B testing new ideas - not unlike digital marketing."
Having played over 5M hands, and having a huge database to analyse every decision, strategy and missed opportunity, you won't be surprised to learn that Clive's approach to digital marketing centres on data insights and optimisation.