Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
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Hot Tips – Creating Effective Marketing Buyer Personas
October 25, 2022 @ 12:30 pm - 1:30 pm
As marketers and business owners, we often miss the power of digital marketing when we don’t have a clear target – a marketing buyer persona. And if we don’t have personas, to who are we speaking? (hint: nobody, according to our host!)
Creating a data-driven buyer persona can be overwhelming, but it doesn’t have to be! Join us for all the hot tips to create a living, scalable marketing buyer persona, with this fun, practical, expert-led webinar.
Takeaways
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Recognise the importance of buyer personas for your brand or business
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Hear top buyer persona dos and don’ts from Jay, a seasoned marketing strategist for global FMCG brands.
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Gain practical tips to build and activate your buyer personas.
