Future of Marketing in Financial Services

With a successful series of flagship financial services events under our belt, FST Media is proud to present our inaugural Future of Marketing in Financial Services event, coming to you live in Melbourne this October!

The jam-packed full-day event will bring together industry-leading figures, top marketing innovators and their teams behind it all to interrogate where the future of marketing in financial services is heading – especially in this post-pandemic environment.

There’s no question that the appetite for revolutionary technology continues to grow exponentially and the marketing sphere remains ever-changing. With the day divided into five key pillars, attendees will get a taste of everything from technology innovations in the space to a deep dive on MarTech Stacks to breaking down the future of the customer.

Immersive roundtable discussions will complement on-the-day presentations and encourage knowledge sharing and peer-to-peer engagement, which is why this is a date on the industry calendar you won’t want to miss.

Featured Topics include:

• MarTech Stacks– Pull back the curtain and see the technology that powers marketing
• A View from the Top– Deep dive with our Marketing Leaders Panel Discussion
• Shadow IT– How to ensure you’re not creating a security risk for your organisation
• The Future of Loyalty– How can brands nurture customers and increase loyalty in an ever-changing market
• Data– Creating seamless experiences for customers through personalisation
• Automation –Harnessing the Power of Intelligent Automation
• CX– The Melting Pot — What Does Great Customer Service Look Like In 2025
• Personalisation– Hyper-Personalisation: How will the creepy line shift in 2023 and beyond