Creating Engaging Video Content

Video is one of the most effective ways to engage your target audience and create brand awareness. In this workshop, you will learn the fundamentals of creating engaging video content from techniques to enhance your storytelling through visuals to user friendly video editing tools. This workshop is specifically tailored to beginners, providing a step by step guide to the entire video creation process.

In this workshop, you’ll use the following programs:

• Canva
• CapCut
• TikTok
• Instagram
• Veed

You will need to bring your:

• Smartphone
• Laptop or desktop computer

This topic covers:

• Simple techniques for enhanced storytelling through visuals
• Step by step video editing workflow to guide you through conceptualising and producing content
• Various user friendly video editing tools
• Video content techniques to use across different channels.

This session is for businesses looking to create social media videos to showcase their brand.