A robust content strategy needs to be at the core of every ecommerce brand’s digital marketing initiatives. According to a CMI study, 75% of B2C marketers have found their strategy… READ MORE
How to Perform a Local SEO Audit All by Yourself
‘Local SEO’ is one of the most widely used phrases when people speak about handling the online presence of any local business. The focus on local SEO has increased exponentially… READ MORE
How Website Content Helps With SEO
“Will blogging help my SEO?” It’s a question I get asked all the time. And it’s a question that doesn’t have a simple yes or no answer, as it really… READ MORE
The Essentials of Hospitality Marketing
In the hospitality industry, your online presence is your most valuable marketing asset. When done correctly, your digital activity will help your venue to find new customers and promote repeat… READ MORE
How Can Social Media Content Help SEO Positioning
There are many types of digital marketing which all are connected. Whether you want to do PPC or SEO, but you cannot forget other forms of digital marketing. Every digital… READ MORE
Popular SEO Strategies You Should Be Using in 2018
What Is an SEO Strategy? An SEO strategy is a guideline or plan, usually long term, in which SEO is mapped out in steps to improve organic visibility, by increasing… READ MORE
How to Prepare Your Website for Google’s Mobile Mandate
Mobile optimisation is no longer a choice. Here’s how you can prepare your website for Google’s Mobile Mandate. What Is Mobile First Indexing? Mobile first indexing means that Google uses… READ MORE
The Basics Around “on-page” SEO
SEO is constantly evolving with continual algorithm updates, ever evolving techniques and a whole load of dark magic that no-one understands… at least, that’s what you’re told. In reality, SEO… READ MORE
The Top 5 Website Issues That Are Bad for SEO
Optimising rankings can be one of the toughest disciplines in digital marketing. The balance of keyword targeting, perfecting meta data, and sourcing quality backlinks can all be extremely draining on… READ MORE
Learn 8 Things You Should See in SEO-friendly Hosting
If you’re like most other SEO professionals, then you never run out of things on your to-do list. Your list likely has ‘old friends’ on it, ranging from one-offs like… READ MORE