Once you understand the components of a Google search results page, it is time to find out how these websites get there in the first place. Only after you have… READ MORE
Anatomy Of A Google Results Page – Part 1
Successful search engine optimisation requires an understanding of how Google works. If you want your site to achieve a high ranking, it is crucial to first familiarise yourself with the… READ MORE
Why Don’t Our Videos Rank On YouTube? Busting The Mystery Behind YouTube Rankings
For someone trying to optimise their businesses videos on YouTube, it may seem as though YouTube rankings are pretty much random. This realisation can be pretty frustrating, but let me… READ MORE
Agency or In-House? Why SEO services should be left to the experts.
When it comes to e-commerce, there’s much debate about whether outsourcing SEO services offers actual return on investment. Is an SEO agency really worth it? Search Engine Optimisation is one… READ MORE
Measuring The ROI Of Your SEO Campaign
Hi everyone, my name is Mike van der Heijden and I work as a Senior Business Analyst at SEO Works, an Australian based SEO services provider with offices throughout Australia…. READ MORE
What is Google Penguin?
A question we’re asked regularly by clients is “What is Google Penguin?” and “What can I do about it? Should I be worried?” Unfortunately, there is no simple answer that… READ MORE