Understanding Facebook statistics in Australia, and Facebook user patterns is vital. With it becoming increasingly difficult to stand out from the crowd on the popular social media platform, an in-depth… READ MORE
How To Design Landing Pages That Increase Your Sales
‘Converting clicks’ is a bit of an online marketing buzz word. It gets thrown around all the time, but do you actually know what it means and, most importantly, how… READ MORE
Why Videos Go Viral
Whether you’re a budding music artist or someone looking for a little brand recognition, YouTube is a quick and cheap method of getting something out there. However, just because the… READ MORE
How to Propel Your Online Marketing to New Heights
If you are more of a traditional marketing expert, it may be time to brush up on your online marketing knowledge. It’s an area of marketing specialisation that is definitely… READ MORE
Are You a Rule Breaker? Content Marketing's 80-20 Rule
According to a number of social media commentators, there’s a storm (in a teacup) brewing about the 80-20 rule of content marketing. (For those of you that don’t know what… READ MORE
Upcoming Australian Marketing Events (Mar 2014)
Let’s kick off the start of the month with an update on some great Australian marketing conferences and events coming up in the next few months. The Marketing.com.au team have… READ MORE
The Business Case for Social Media: How to Convince Your CEO
I feel your pain. Really, I do. Getting CEOs and senior managers on-board the social media train can be like trying to slam a revolving door: impossible. The reality is… READ MORE
You Only Get One Chance: 5 Tips for Crafting Compelling Headlines
You only get one chance. Just the one. This not an alarmist diatribe. It’s the truth. You only get one chance to make sure your audience cares about what you… READ MORE
9 Killer Excel Templates For Marketers
Updated: 9th December 2018 Generally speaking, us professional marketers are great with words, but not quite so confident with numbers. So, why not take the hassle out of your calculations… READ MORE
Tweeting in 2014
Methods you should adopt this year to get the most out of Twitter From the metaphorical war of Twitter and Facebook, a victorious blue bird has certainly flown to the… READ MORE