Customer Journey Mapping
General Assembly Sydney Level 2, 1 Market Street, Sydney, NSW, AustraliaAbout This Class Consumer empathy. It’s the key to successful product strategy, design, and marketing. Through it, we find unanswered questions, unmet needs, and idea catalysing behaviours. But building a business, product, or service around a point-in-time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts... READ MORE