Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer”s dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience. Internet Marketing Fundamentals will provide your... READ MORE
It is not enough to be a good writer. Many good writers do not have great cash flow because they are not able to sell. Writing that sells is an art in itself. Some of the topics include: Significance of email marketing Episodic approach Writing strategies for email marketing Content
Empowering Finance and Accounting Professional to Learn Power BI and Design Financial Reports with Basic Analysis About the training Instructor led online training 8 hours session Interactive Q & A Learning Outcomes Create an in-depth analysis and dynamic visualizations on sales data Discover advanced DAX functions to create measures and calculations to perform advanced analysis... READ MORE
Join April Dunford Backstage for a lively 20-minute "how-to" presentation, followed by 40 minutes of Q&A, to discover how to develop a "Point of View" narrative that will give your prospects and customers a clear way to think about their choices in the market, and make it clear that your brand is the superior choice.... READ MORE
One of an entrepreneur’s most valuable assets is their intellectual property. Intellectual property, which refers to creations of the human mind, includes patents, trademarks, copyrights, and trade secrets. These help lead to monetization and growth for entrepreneurs who want to scale their ideas and companies. While many perceive intellectual property protection as cost-prohibitive, there are... READ MORE
Search engine optimization (SEO) has been made to appear way more complicated than it is. Mike Corso, of Roovio Digital Marketing, maintains that 80% of good SEO habits come down to just four words, "They ask, You Answer", and in this eye-opening presentation will explain what this means to your business and how to apply it. Join... READ MORE
What key challenges will Chief Marketing Officers (CMOs) face in 2021? In late 2020, Gartner surveyed nearly 400 marketing leaders to understand how they’re navigating through these difficult times, including their influence in strategic decision-making and their budget priorities. Gartner also asked what role brands played in societal issues, from Diversity, Equality and Inclusion (DE&I)... READ MORE
Email marketing is nearly 40x more effective than Facebook and Twitter combined. And yet, this powerful tool is often overlooked in entrepreneurs’ digital marketing plans. When done right, email marketing adds value for your customers and has a high return on investment for your company. In this webinar we’ll discuss the importance of email marketing... READ MORE
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and snappy sentences – creating great headlines and intros – formatting to improve readability – using links and subheads properly – search engine optimisation (SEO) tips... READ MORE
Who can take SEO(Search Engine Optimization)Training? Marketers, Internet, digital marketing professionals, media planners and buyers, small to medium business owners and those who are interested in organically improving website ranking. Features and Benefits 16 Hours, 8 sessions, 4 weeks of total Instructor-led and guided training Training material, instructor handouts and access to useful resources on... READ MORE