Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Innovation doesn't just happen because you have the right tech stack and processes. You need the right team, with the right mindset. Join world-renowned speaker and author, Carla Johnson, on August 10 for B2B Backstage to learn how to assemble and lead teams that get results. We're splendid at implementing tech stacks. We've got KPIs,... READ MORE
Online masterclass held over four half day sessions. Learn the core components of developing and delivering a successful digital strategy. In the age of the customer, digital has never been so important as a vital part of the marketing mix. But for many managers and leaders, the path to effectively leveraging digital is still unclear.... READ MORE
The SingularityU community's predictions for the countdown to the Singularity. TECHNOLOGIES OF THE FUTURE Featuring the SingularityU community's latest predictions for the countdown to the Singularity. Discover and explore the technologies that will impact every person and industry in the next 20 years. LISA ANDREWS - BIOGRAPHY Lisa has a financial, data and engineering background... READ MORE
These days, it’s an ever-escalating arms race for top positions on the SERPs. Join us at SMX Convert for a deep dive on organic and paid search conversion optimization. Paid search sessions will explore optimization strategies across the growing spectrum of search ad formats, from Shopping, to Responsive Search Ads, to Showcase Ads, and more.... READ MORE
Social Media Strategies Summit First Responders 2021 features three days of sessions, case studies, and in-depth workshops specifically dedicated to how public safety and first response agencies can leverage social media to better serve their communities. Learn strategies and tips for tackling important issues including crisis communications, humanizing staff, improving agency reputation, and building relationships... READ MORE
2 Days, 50+ Speakers, 30 Seminars & Workshops Advertising Week APAC returns this August for a hybrid learning experience. Hosted in Sydney, Australia, AWAPAC will unite the advertising community in person and virtually for inspiring thought leadership, curated networking events and a celebration of brand excellence. AWAPAC is purpose-built to bring the marketing, media, technology... READ MORE
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and snappy sentences – creating great headlines and intros – formatting to improve readability – using links and subheads properly – search engine optimisation (SEO) tips... READ MORE
With so much of our lives having moved online, arts companies, cultural venues, event producers and other creative industry organisations are now delivering much more of their activities using online and digital channels. It’s a huge shift and we all need to upskill so online content and services can be accessed and enjoyed by the... READ MORE
Email newsletters are a great way of keeping the people you deal with in touch with what you do. The messages are a gentle reminder that you still exist and can be an excellent way of demonstrating what you do. So, in my view, when customers are ready to use your services or buy your... READ MORE
Join Kenda Macdonald on August 19 to learn how to plan and create strategic Nurture Campaigns that generate real results. Part of our Working Webinar Summer series: One part workbook. One part webinar. 100% hands-on learning. Nurture campaigns should be designed to nourish your list: providing healthy content, consumable value, and building trust to keep... READ MORE