Marketing news, events and resources
Every business needs customers; customers are who make a business. With the everything moving so quickly in the world it is important for marketers to give the customer the knowledge and information that they need fast and efficiently. There are many different areas of digital marketing including website design, search engine optimisation, mobile and more.... READ MORE
With SEO changing it can be hard to keep up, this event has been designed to teach you how to learn how to conduct a technical SEO audit on your own website. Rankings are about on-page and off-page factors. At this event you will be taught how to: Crawl your own website like a search... READ MORE
Big Digital is one of Australia’s most exciting digital marketing conferences and it returns to Adelaide in 2018 with a fantastic line up of world class speakers. Day 1 is the Workshop and Day 2 and 3 are the main conference with two streams. Learn about all aspects of search engine optimisation (SEO), paid search... READ MORE
Management consultant and author Peter Drucker once said, “You can’t manage what you can’t measure.” This means that in order to achieve success, businesses and startups need to have well-defined and trackable metrics. Google Analytics is a tool designed to help businesses track the performance of their website or application through a variety of metrics.... READ MORE
Creating a consistent, relevant and successful digital strategy can be a confusing and often overwhelming process at this event you will learn the inside track for creating and curating content and how to maximise your efforts. The Masterclass will examine: create v curate: what does it all mean user generated content – where to find... READ MORE
Want to be at the top of the Search Marketing industry in Australia? For one day only, we’re bringing some of the best from around Australia and overseas to share the latest trends, tools and industry insights at Search Marketing Professionals. Join us on Tuesday 5th of June at The Honey Bar in South Melbourne... READ MORE
Whether you’re a B2B or B2C marketer, client-side or agency, stay ahead of the curve and learn SEM online at this 1 day workshop. Search engine marketing (SEM) makes it easier for your customers to find you. The pay-per-click (PPC) marketing is a cost-effective, highly convenient channel that can transform your business without a huge... READ MORE
At this event you will hear from Jason Borg, Digital Analyst who is from beyondblue, he will be discussing how they succeeded with using innovative SEO, content and accessibility techniques, he will be giving insights into key challenges and successes of their SEO audit and how they use data, reporting and analytics to elevate search... READ MORE
At this event you will hear from Jay Mahoney, Managing Director, Australia & New Zealand from Siteimprove, he will be discussing the Insights into Australian SEO benchmark results
This event will focus on taking a strategic approach to digital marketing, exploring the opportunities and highlighting best-practice approaches to build online presence and effectiveness. Some of the topics that will be covered are social media, email marketing, messenger marketing, video marketing, content creation, SEO, website optimisation plus much more. Speakers include: Jinal Mehta, Google... READ MORE