Join us for a dynamic full-day workshop, "AI-Powered Storytelling Masterclass," led by Steve Ballantyne, an industry veteran with over 30 years of storytelling and branding expertise. Designed for marketers, business leaders, and creatives, this workshop will demonstrate how to integrate traditional storytelling methods with generative AI tools to revolutionise your content creation process. This workshop... READ MORE
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2 events,You can run the best ads, create the smartest content, and generate the most traffic — but if your website isn’t built to convert, you’re leaking customers every single day. In 2026, where attention spans are short and competition is fierce, the smallest website mistakes can have the biggest revenue impact. In this one-hour virtual... READ MORE |
2 events,Today’s marketers are under pressure to produce high-quality copy at speed. Many have turned to AI tools like ChatGPT for support, only to realise that without a strong foundation in copywriting, it is difficult to judge quality, refine output or achieve meaningful results. This engaging 3 hour workshop bridges that gap. It brings together the... READ MORE |
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2 events,TikTok has completely transformed the way brands reach audiences — but with its fast-moving trends and powerful algorithm, it can be tough to keep up. Many businesses post without a clear strategy, only to see low views, minimal engagement, and wasted effort. In this practical workshop, SMC will teach you how to use TikTok strategically... READ MORE |
2 events,Join a practical and interactive session which objectively examines the B2B nuances at play globally and in Australia, with helpful comparisons to B2C and reference to relevant marketing theory. Who should attend From entry-level marketers to seasoned B2B practitioners (10 years+), the course caters for all levels, with the opportunity to work individually and within... READ MORE |
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