Want to feel confident with data and analytics? Learn how to decode your marketing data with this accessible, expert-led course. Ready to make data your superpower? This course breaks down the complex world of digital analytics into straightforward strategies you can use to boost performance. From metrics and media attribution to Google Analytics, you’ll explore... READ MORE
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2 events,AI is changing the way we work - from content and research to planning, strategy and delivery. This course gives you a full, working system that gets results from day one. Key learnings AI Assistants (Custom GPTs, Gems or Agents) that work and sound like you Scalable AI workflows that save time and stay on-brand... READ MORE |
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2 events,Want to make your emails impossible to ignore? Learn how to plan, create and optimise email campaigns that convert. Think email marketing is past its prime? Think again. Email is one of the most effective and profitable digital channels. But only when used strategically. This course will show you how to plan and execute campaigns... READ MORE |
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1 event,Looking to upgrade your digital marketing skill set? Get ready to master the tools, tactics and touchpoints that drive results online. Whether you're a budding marketer, switching careers or looking to stay sharp with the latest insights, this course is your launchpad into digital marketing. You’ll explore all the major digital channels, from email, social... READ MORE |
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1 event,Join us for a dynamic full-day workshop, "AI-Powered Storytelling Masterclass," led by Steve Ballantyne, an industry veteran with over 30 years of storytelling and branding expertise. Designed for marketers, business leaders, and creatives, this workshop will demonstrate how to integrate traditional storytelling methods with generative AI tools to revolutionise your content creation process. This workshop... READ MORE |