As B2B and B2C customers continue to engage in digital environments, their expectations of seamless, efficient, and memorable purchasing experiences continue to rise. Add to that the increasingly critical role of customer data, marketing automation, and beyond – plus the staggering volume of tools for streamlined management – and you get an unprecedented wealth of... READ MORE
42 events found.
Marketing
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Data and technology is the single most comprehensive driver in marketing today. While most companies have a data-driven vision and have invested heavily in new talent, few have realized its full potential. The 2022 ANA Data & Technology Conference will explore data strategies, supporting technological innovations, and organizational management processes of several brands that have successfully... READ MORE |
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RESHAPE is Insider’s annual conference that brings together marketers and digital disruptors from leading brands to explore A Brand New Way™ in customer experience. Join a community of CMOs, CDOs, CEOs, customer experience experts, product leaders, digital disruptors, and changemakers to explore best practices from top brands, success stories and iconic technologies that enable companies... READ MORE |
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With a successful series of flagship financial services events under our belt, FST Media is proud to present our inaugural Future of Marketing in Financial Services event, coming to you live in Melbourne this October! The jam-packed full-day event will bring together industry-leading figures, top marketing innovators and their teams behind it all to interrogate... READ MORE |
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You’re invited to attend the annual AMI Marketing Excellence Gala Awards and networking event on Thursday, 20 October 2022. Join us to celebrate some of the biggest names in the marketing industry and to recognise the best campaigns Australia has brought to life throughout the year. Explore some of the winning campaigns and learn from engaging... READ MORE |
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As marketers and business owners, we often miss the power of digital marketing when we don’t have a clear target - a marketing buyer persona. And if we don’t have personas, to who are we speaking? (hint: nobody, according to our host!) Creating a data-driven buyer persona can be overwhelming, but it doesn’t have to... READ MORE |
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In November 2022, Product Marketing Summit will assemble product marketers from the world’s largest companies and most exciting startups in Sydney to share Product Marketing success stories, experiences and challenges of those positioned at the intersection of product, marketing & sales. Join the largest gathering of product marketers who live at the intersection of product,... READ MORE |
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