Marketing news, events and resources
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The process of journey mapping is powerful. It gives you an understanding of your customers' journey. What brought them to you. What motivates them. What scares them. And how your organization can address those desires and hesitations with empathy and understanding at each touchpoint. With 10 bite-sized lessons, designed for marketers by marketers, this Master... READ MORE
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Into its 8th year, the Summit is firmly established as ANZ’s Programmatic Industry Showcase. It’s the largest gathering of ANZ’s programmatic industry, and we’re delighted to announce that the Programmatic Summit takes place in March 2021, Sydney. The unstoppable rise of programmatic advertising has been well documented. As advertising dollars continue to flow towards... READ MORE |
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The events of 2020 were the catalyst for, among other things, profound and permanent changes in customer behavior. Seamless digital experiences, contextually relevant messages and offers, competitive pricing and flawless delivery are now table stakes for consumer and B2B enterprises. Rapidly-evolving consumer demand exposed the weaknesses at many brands. Some accelerated digital transformation. Others got... READ MORE |
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On the back of the 2019/2020 nationwide successful event series, NatWest & Luv4 Marketing are proud to deliver its signature programme ‘The Marketing Masterclass’. Designed to provide your business with a detailed marketing roadmap to success, you will receive 6 workshops where you will learn the skills to deliver a detailed marketing roadmap for your... READ MORE |
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Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed. With a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic... READ MORE |
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