Marketing news, events and resources
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2 events,
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Customers expect a seamless customer experience, but how does it get delivered across the customer lifecycle and what does it look like from one transaction to the next? Can we leverage customer experience to influence loyalty and drive repeat purchase? In March we explore how marketers are leveraging digital customer experiences to drive up the... READ MORE
$65
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Data is the voice of your customers. Yet it is rarely used when trying to answer common dilemmas such as how to increase conversion rates, how optimise landing pages or deciding on website redesigns and rebuilds. In today’s interconnected world it is this data, opinions that should be dictating marketing strategy. This Seminar is designed... READ MORE
$750
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1 event,
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The world’s most-used search engine is also the biggest digital advertising platform, which drives results for marketers with search advertising. To maximise the ROI on ad spend, marketers must understand how to target keywords, interests and demographics to make use of Google’s powerful advertising products. Attendance at this event, you’ll learn how to target specific... READ MORE
$550
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1 event,
Learn digital marketing techniques to grow your business fast. This workshop is an opportunity to develop your digital marketing strategy with one of Australia’s most successful marketers, you will leave knowing how to leverage all the available channels and with a plan you can implement immediately. This event has been designed for any business owners... READ MORE
$650
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1 event,
The purpose of marketing automation is to improve the customer experience, making customers more likely to buy, stay loyal, and become advocates. This is a one day conference where you will learn how it has transformed, how marketers build and execute in today's digital landscape, the latest and most powerful marketing automation tools and strategies... READ MORE
$649
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1 event,
The Digital Marketers Australia conference has been designed to focus on digital marketing to help grow your business. The speakers will breakdown campaigns step by step so you can roll out strategies that are working right now. Whether you’re just getting started looking for new strategies or have a large team who implements the digital... READ MORE
$697
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Digital and social channels are becoming more complex, as the audiences we create content for are becoming more demanding and sophisticated. The imperative for today’s marketers is to not only create innovative content that connects brands with audiences in meaningful ways but to develop a content practice that is sustainable and generates proven business results.
$750
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