Marketing news, events and resources
Join us at Australia's most anticipated and influential digital marketing summit, taking your place alongside more than 100 senior marketers and digital strategists over two days of networking and learning. We believe true innovation comes from changing perspectives. Our speakers are hand picked for their expertise, experience and influence in the digital marketing field, from... READ MORE
THE FUTURE OF BRANDS, AGENCIES AND TELEVISION ADVERTISING IN ANZ Future TV Advertising Forum is co-located in Sydney with The Future of Brands, (Wednesday 27 February 2019) and we have a great dual-pass offer for delegates. Future TV Advertising Forum Sydney returns in February, asking whether we are heading for a media effectiveness and brand... READ MORE
Data is the voice of your customers. Yet it is rarely used when trying to answer common dilemmas such as how to increase conversion rates, how optimise landing pages or deciding on website redesigns and rebuilds. In today’s interconnected world it is this data, opinions that should be dictating marketing strategy. This Seminar is designed... READ MORE
The world’s most-used search engine is also the biggest digital advertising platform, which drives results for marketers with search advertising. To maximise the ROI on ad spend, marketers must understand how to target keywords, interests and demographics to make use of Google’s powerful advertising products. Attendance at this event, you’ll learn how to target specific... READ MORE
Customers expect a seamless customer experience, but how does it get delivered across the customer lifecycle and what does it look like from one transaction to the next? Can we leverage customer experience to influence loyalty and drive repeat purchase? In April we explore how marketers are leveraging digital customer experiences to drive up the... READ MORE
In our second date of the Search & Social: Fundamentals workshop, Reeva will teach you the key SEO essentials to give you the confidence to tackle your own SEO. Carma will show you how to optimise and manage your Social Media accounts and measure your results so you know exactly what’s working. SEO with Reeva... READ MORE
ad:tech is the original industry authority for marketing and media technology, where marketing, technology and media communities assemble to share new ways of thinking, build strong partnerships, and define new strategies to compete in an ever-changing marketplace. 2019 keynote speakers include: Tom Eslinger, global chief creative officer, Burson Cohn & Wolfe Mari Kauppinen, head of... READ MORE
It's now or never, Australian businesses must step up in order to stay in business, to capture new market opportunities and to prepare for intense competition from overseas. SMEs need to urgently innovate, to evolve beyond the status quo. Presented by Officeworks, B2B Expo provides business owners, entrepreneurs, senior management and startups the platform to... READ MORE
Learn digital marketing techniques to grow your business fast. This workshop is an opportunity to develop your digital marketing strategy with one of Australia’s most successful marketers, you will leave knowing how to leverage all the available channels and with a plan you can implement immediately. This event has been designed for any business owners... READ MORE
The purpose of marketing automation is to improve the customer experience, making customers more likely to buy, stay loyal, and become advocates. This is a one day conference where you will learn how it has transformed, how marketers build and execute in today's digital landscape, the latest and most powerful marketing automation tools and strategies... READ MORE