Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
When most B2B marketers think "social media"—especially for lead gen—they think LinkedIn, possibly Twitter, and sometimes Facebook. But if you're not using Instagram, you're missing out. Get started with a simple strategy that attracts attention and lets you connect directly with top leads. Did you know that it is, in fact, possible to use Instagram... READ MORE
The process of journey mapping is powerful. It gives you an understanding of your customers' journey. What brought them to you. What motivates them. What scares them. And how your organization can address those desires and hesitations with empathy and understanding at each touchpoint. With 10 bite-sized lessons, designed for marketers by marketers, this Master... READ MORE
Into its 8th year, the Summit is firmly established as ANZ’s Programmatic Industry Showcase. It’s the largest gathering of ANZ’s programmatic industry, and we’re delighted to announce that the Programmatic Summit takes place in March 2021, Sydney. The unstoppable rise of programmatic advertising has been well documented. As advertising dollars continue to flow towards... READ MORE
The Women in Tech SEO Festival is going virtual in March 2021! 6 brilliant talks by 6 brilliant speakers spread across 3 days Women in Tech SEO is a support network aimed for women in the Technical SEO field, to discuss, share and learn from one another. The aim is to empower each other in... READ MORE
The events of 2020 were the catalyst for, among other things, profound and permanent changes in customer behavior. Seamless digital experiences, contextually relevant messages and offers, competitive pricing and flawless delivery are now table stakes for consumer and B2B enterprises. Rapidly-evolving consumer demand exposed the weaknesses at many brands. Some accelerated digital transformation. Others got... READ MORE
SMX is the only conference series entirely devoted to search marketing and how search fits into the marketing mix. The producers of SMX are not an agency or tool provider but a neutral editorial team. You will find no generic marketing blah but cutting edge tactics and strategies from top experts from all over the... READ MORE
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: how to write short, sharp and snappy sentences creating great headlines and intros formatting to improve readability using links and subheads properly search engine optimisation (SEO) tips improving email newsletters/EDMs writing for... READ MORE
Your ultimate guide to the all new event industry – a world where every event manager needs the skills, knowledge and technical expertise to run memorable hybrid events. The unprecedented events of 2020 changed the nature of events in almost every industry. It’s an impact we’re likely to feel for the foreseeable future, with virtual... READ MORE
On the back of the 2019/2020 nationwide successful event series, NatWest & Luv4 Marketing are proud to deliver its signature programme ‘The Marketing Masterclass’. Designed to provide your business with a detailed marketing roadmap to success, you will receive 6 workshops where you will learn the skills to deliver a detailed marketing roadmap for your... READ MORE
Join 50,000 of the world’s brightest minds in advertising to learn, share secrets and connect online. For three days on 3-5th May, Ad World will stream 12+ Digital Advertising Tracks, consisting of hyper-focused speeches, panels and live Q&A sessions to help take your business to the next level. The all-in-one advertising event will bring you... READ MORE
This Festival will consist of 18 renowned speakers, 6 live panels Q&A, 6 interactive workshops as well as networking opportunities to connect with fellow peers in the UX & Design communities globally: you will have the chance to connect with up to 1000 UXperts! Following the success of our last UX Online Festival, Mobile UX London... READ MORE
Following the success of October’s digital Festival of Marketing, we’re proud to present a series of three Festivals taking place in 2021, beginning with The Bottom Line on 23-25 March. This virtual event will help you determine what you focus your time and money on and how to measure the success of the decisions you... READ MORE
Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed. With a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic... READ MORE
Create content that ranks and outranks on search Join expert SEO practitioner Shawn Powrie to learn how to improve your website’s performance on search using search engine optimisation (SEO) to drive potential customers to your business. This practical workshop for marketers gives you the skills to leverage your content organically and at scale, providing you with a higher return... READ MORE