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What Are The Steps Of Video Post-Production?

October 26, 2020 By Pushpa Srivastava

What Are The Steps of Post-Production?

Writing is fantasizing about what your film will be like. Shooting is reality. And the post-production is recovering the idea you had. – Nicolas Winding Refn The above quote, at least in 2020, is NOT an exaggeration. We are now seeing people rolling out videos from drawing rooms because a third of the world’s population… READ MORE

8 Powerful Social Media Marketing Strategies for Your Small Business

February 16, 2020 By Emily Williams

8 Powerful Social Media Marketing Strategies for Your Small Business

It’s all the rage now and everyone swears by its ability to generate traffic to your brand, but what is social media marketing? The definition is actually pretty straight forward: social media marketing is the use of social media platforms (Instagram, Twitter, Facebook, LinkedIn, Pinterest, Snapchat, etc.) to connect with your audience in order to… READ MORE

Video Strategy Workshop for Marketing and Business Leaders – Melbourne

December 5, 2019 By Marketing.com.au Team

IDEO STRATEGY WORKSHOP – MELBOURNE EARLY BIRD TICKETS AVAILABLE – LIMITED SEATS The Video Strategy Workshop presents an insightful and revolutionary approach to strategically implementing video in your organisation. Discover a unique framework to increase brand awareness, lead generation and conversion rate using the power of video. You will develop a 12 month video content… READ MORE

VidCon Australia 2019

September 19, 2019 By marketing.com.au

VidCon’s Industry Track offers unparalleled access to top leading industry experts, digital creators, and media tastemakers. This year’s Industry Track will provide deep, industry-changing insights on how to grow and monetise your business through online video platforms, building sustainable and profitable communities, best practices for using video to sell products and services, and in-depth strategy… READ MORE

Top Tips to Boost Instagram Video Views

April 26, 2019 By Kristen Smith

Instagram video marketing

Did you know that Instagram and video marketing are the best ways to take your brand visibility to the next level? It will improve your online presence, enhance customer loyalty, and fan following in no time. In today’s competitive business environment, only text-based marketing copy will not do you much good. Even if it does,… READ MORE

How Effective Is Video Content Marketing Really?

January 26, 2019 By Shaq Abboud

Video content marketing

Video marketing is not like it used to be. These days, companies are taking it a lot more seriously and so many more are getting on board. Why video, you may ask. Take a browse through the internet and you’ll notice video content pop up at every second click. Besides being an incredibly popular marketing… READ MORE

Are You Prepared for the Biggest Social Media Trends in 2019?

November 26, 2018 By Claire Stevens

Social media trends for 2019

Any social media user will probably know by now that unless you put some content online, either business-wise or for personal reasons – you simply don’t exist. Went on a beautiful holiday? It can’t be true unless you Instagram it. Did you get engaged? It’s not official unless you change your status on Facebook. Exploring… READ MORE

Why the Future of Content Will Be User Created & Controlled

November 16, 2018 By Shayen de Silva

Future User Generated Content

We’ve all heard of user generated content (UGC), a staple of any content marketing strategy. While the power of UGC can’t be refuted, all good things eventually evolve. So what is the natural evolution of UGC? The answer is user created and controlled content, a form of content that has already found its footing amongst… READ MORE

Popular SEO Strategies You Should Be Using in 2018

September 4, 2018 By Meng Lin

Popular SEO strategies being utilised in 2018

What Is an SEO Strategy? An SEO strategy is a guideline or plan, usually long term, in which SEO is mapped out in steps to improve organic visibility, by increasing your all-important key phrases and boosting organic search traffic. With the right SEO strategy in place, a business can expect an increase in both users… READ MORE

Will IGTV Change the Face of Video Marketing Forever?

July 13, 2018 By Annie Moon-Arkell

IGTV may change video marketing and how will it impact social media marketing

IGTV is here and it’s got players like YouTube, Snapchat and Vimeo shaking in their boots. And rightly so, Instagram has shown us time and time again that it is capable of eating its competition: think Snapchat and Instagram stories. What Is IGTV? IGTV will focus on vertical video content up to 60mins long in… READ MORE

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