In our seventh year, it’s been a great year of knowledge sharing for Marketing.com.au! Since our website first launched back in 2011, our team have been committed to providing our marketing readers with regular updates on the latest events, news, and resources relating to marketing and advertising in Australia. This year we’ve had articles on… READ MORE
The Main Advantages and Disadvantages of Outsourcing Services
Since it was first conceptualised as a cost saving mechanism in the 1970s, the process of outsourcing has evolved considerably. Companies have come to see that there are other advantages to be realised when adopting outsourcing as a strategy for business development. The jump off point appeared to be in the mid to late 1990s when… READ MORE
Top 10 Marketing.com.au Articles From 2013
Here at Marketing.com.au, we believe that before we can commit to New Year’s resolutions and plan for the year ahead, we must take stock of the year that was. In this spirit of reflection, we thought we would take a look at the most popular articles of 2013. So, just in case you missed them,… READ MORE
Outsourcing Is Not Just For Global Companies
Last week the web was buzzing with news about “Bob” who was caught outsourcing his job to China and paying someone less than a fifth of his salary to get the job done. The interesting insight is that “Bob” had always received amazing performance reviews for his work over the past several years and did… READ MORE