In our seventh year, it’s been a great year of knowledge sharing for Marketing.com.au! Since our website first launched back in 2011, our team have been committed to providing our marketing readers with regular updates on the latest events, news, and resources relating to marketing and advertising in Australia. This year we’ve had articles on… READ MORE
6 Free Marketing Plan Templates
(And Why Your Business Should Be Using One!) Used correctly, a marketing plan should be the engine that powers, steers and grows the success of your business. A marketing plan is absolutely essential when it comes to mapping out the strategies and tactics that will not only help you grow brand recognition, but make those… READ MORE
How to Define Your SMART Marketing Objectives
Have you ever embarked upon a new whizz bang marketing program without first sitting down and plotting out your marketing objectives? I know I have. Have you ever decided that you need a brand new website, or a new set of brochures, without first taking stock to determine how all this new marketing collateral will… READ MORE
How to Spend Your Marketing Budget in 2014
So, we’ve reviewed our predictions for 2013, and now it’s time to look ahead to what the future might hold. While we don’t have a crystal ball, we can still posit an educated guess about what year ahead holds for the world of marketing and your marketing budget in 2014. Our number one prediction: if… READ MORE
Tips For Marketing Companies On Marketing Themselves
Anyone who works for a marketing company knows how important it is to devise ways and means to improve the exposure of and generate business for other companies. Ironically, marketing companies often focus so much on helping their clients that they neglect improving their own marketing prospects. In addition, it can be difficult to market… READ MORE